Get the magazine exclusively for web professionals
Adwords clients using Google Analytics to track the performance of their campaigns will need to link those two accounts before March 4, 2009. This update will require that your AdWords and Analytics accounts are linked and that you...
Good news for designers, developers ... just about everyone. Google announced Google Analytics Tracking For Adobe Flash , which will now make it much easier to track Flash widgets, embedded videos and microsites, for example. Essentially...
SEO Fresh Perspectives: Brand, Content Optimization, Keyword Research, Site Structure, Links, Analytics...
Actionable intelligence might be a buzzword, but it's most definitely what you should look for in every interaction you have - especially interaction with your analytics software. Customer analytics provider iPerception introduced...
Google released seven new features for its analytics product yesterday, the most noteworthy of which perhaps the advanced segmentation . The advanced Segmentation feature allows users to isolate and identify subsets of traffic. Select...
The problem with using short URL services such as TinyURL is that you can't really tell how effective they are ( how many people click on them ) much less where they have been seen on the wider Web. In a time when analytics is...
Data from Retail Systems Research in August of 2008 revealed that 34 percent of retail executives (that means you) said site search would be a leading method to improving online sales. As your ecommece enterprise adds content to its...
Reports are circulating that Adsense Publishers might soon have acess to detailed statistics through Google Analytics reports. Amit Agarwal has posted screenshots that indicate reports for which pages get the most clicks, the revenue...
ClearSaleing has upgraded their online advertising analytics solutions to version 3.6 while also enhancing the user interface and offering white label solutions for agencies. With ClearSaleing, online advertising efforts can be tracked...
Advertisers in pursuit of engagement analytics and the overall impact of the content campaigns in social networks and weblogs will be pleased to know that distributed media nalaytics provider Pheedo is now able to measure the effectiveness...
The Audit Bureau of Circuluations' interactive auditing unit (ABCi) announced the launch of its Digital Technology Accreditation program, an audit service for emerging technology platforms. From the release: ABCi's audit and...
StatCounter has unveiled the latest version of its web analytics product. There are several very important feature enhancements to the release, but exit link tracking and download statistics are the most noteworthy. No changes will...
I came across Woopra today via Manoj Jasra's Web Analytics World weblog . The beta tracking tool has all the standard metrics that Google Analytics offers, plus two very interesting features that Google Analytics doesn't -...
Article syndication website ArticleBase today announced that it has begun providing analytics for its authors. The tool enables authors to submit articles and track the visitor traffic that results, thus providing them with a real...
A recent study by TubeMogul , a distribution and analytics company for online video, revealed rseults which reflected an increase in standardization as to what constitutes a "view" across video sharing sites. TubeMogul tested...
Google+ Page Management Comes to Sprout Social
4 Backlink Myths Busted
8 Ways to Create & Portray Brand Authenticity
View all...
advertisement
