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The Video Experience Retooled at AOL

Online video consumption is surging, with 78 percent of people watching online videos every week. With the phenomenal level of interest in and usage of video, it's no wonder that digital powerhouse AOL has announced the refocusing...

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AOL: Strongest Revenue Growth in 10 Years

AOL reported earnings for Q4 2013 this week and revenues are up 13 percent year over year - the highest in a decade. The advertising giant, led by CEO Tim Armstrong and featuring such well-known publishing brands as Huffington Post...

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R.I.P. Facebook?

Facebook is the world’s largest social network, with 1.15 billion monthly active users as of June 2013. Despite its popularity, the company continues to face challenges that have the potential to derail its success in the future...

Need to Know: 4 New Premium Ad Formats

Display advertisers are excitedly looking forward to the upcoming holiday shopping season - particularly those using retargeting campaigns as they could provide a substantial edge or bump in performance over advertisers previous years'...

Building an Editorial Platform for the Forgotten User

:: By Matt Murphy, Director of Client Services at Ashe Avenue :: Editor’s Note: In a “content is King” era, brands are building editorial teams and content management systems (CMS) with little to no experience to...

Search Rankings Remain Steady – Explicit and Core

comScore released its monthly analysis of the U.S. search marketplace last week. Google Sites led the “explicit core search" market (searches occuring directly/explicitly at those destinations) in May with a 65.9 percent...

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The Gap's Big Gaffe, and the Mobile Web for Your Business

The Gap suffered a branding debacle this week; we'll discuss what we can learn from it, and also some interesting news from AOL. Then, you'll hear our conversation with Giovanni Calabro of Siteworx on the mobile Web, mobile...

AOL Diving into the Daily Deals Pool

While recent reports have indicated that some merchants may be tiring of the daily deals craze, the online shopping phenomenon created by Groupon remains a favorite of consumers. The hugely successful model has also spawned dozens...

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PRWeb Distribution to AOL Money & Finance

The real value in sending press releases is in the distribution and syndication (and even more if you can embed a few keyword rich links in the copy) of content. When you've found an entity that enables you to share a message across...

Comscore August Search Rankings

Is Search at a Tipping Point? Comscore released its monthly comScore qSearch analysis of the U.S. search marketplace today. Americans conducted 11.7 billion core searches and Google extended its lead by 1.1 percentage points, to 63...

On Web Accessibility: Tom Wlodkowski (AOL)

WM: Why does it matter if websites are accessible? TW: An accessible web site translates to a more usable interface for all users, so that's probably the most compelling argument. There are certain HTML tags like the image alt...

AOL Acquires Bebo - Why?

Just when you thought AOL couldn't age itself any more than it already has - they go out and buy Bebo. For a whopping $850 million. They must have a lot of faith accross the pond, because nobody uses the social network in the U...

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