Posts tagged app install ads RSS

Bing App Install Ads [Sneak Peek]

Bing is testing the ability for advertisers to promote applications listed in Apple’s App Store or Google Play depending on the device of the user. For those participating in the pilot program, an App install ad option in the...

Mobile App Advertising Increases 54%

Kenshoo’s third “Mobile App Advertiser Trends Report” shows continued and significant growth in the mobile advertising and app install space as the market matures and evolves SUBSCRIBE to Website Magazine & Accelerate...

Sorry iOS Apps - No Retargeting for You!

The average smartphone user has 36 apps on his or her phone, which has led Google to expand its app promotion and re-engagement offerings to help developers reach the "right" users at the "right" time - well, depending...

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