Posts tagged behavioral targeting RSS

The 4 Ps of Public Facing Websites: Problem, Potential, Product, and Purchase

Getting Results with Behavioral Targeting for your Website. :: By Leora Raivich, Intlock :: Problem: When an archer hunts, he uses different calls and whistles for every animal, he might aim his weapon differently, uses a different...

Target Users with Incentives by Behavior, Browsing Patterns

It doesn’t take a mastery of big data to understand that knowing a user’s buying behavior and browsing patterns leads to more (and higher value) sales. The technologies that are emerging to support this, despite privacy mavens very...

Increase Page-load Speeds with SiteSpect AMPS

SiteSpect has launched a Web and mobile performance optimization solution that leverages the power of multivariate testing and behavioral targeting. In recent customer deployments, SiteSpect’s automated multivariate performance...

WM Radio: Apple's Mea Culpa, Behavioral Targeting, Ad Planning

Welcome back to Website Magazine Radio. We have been busy this week putting the finishing touches on the September issue of Website Magazine - some of which we preview in this week's podcast - including a discussion on behavioral...

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