Posts tagged bing ads RSS

250 Million Ads Rejected at Bing

Bing revealed recently that it rejected over 250 million ads , blocked 50,000 websites and banned 150,000 advertisers in 2015. The performance advertising space has long been subject to "bad actors" and search engines are...

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Bing Ads Intelligence Drops Two Features

Starting January 1, 2016, Bing is discontinuing the Auction Insights and Opportunities tabs within Bing Ads Intelligence (BAI). Although both features will still be accessible within the Bing Ads Web user interface (UI), they will...

Changes to UET at Bing Ads

Bing Ads released an update for Universal Event Tracking, the new conversion and goal tracking for Bing Ads. SUBSCRIBE to Website Magazine - 12 Issues FREE Advertisers that have not yet implemented UET will have an easier time doing...

Bing Unveils Marketplace Trends Website

Bing is providing new insights to advertisers with the launch of its Bing Ads Marketplace Trends Interactive website. The website provides access to interactive charts that include Bing Ads campaign trend data to help users better...

Native Ads Come to Bing

Bing is branching out from its search advertising roots, releasing a program for native advertising. Advertisers will be able to target users outside of search with Bing Native Ads, taking advantage of available intent signals - ranging...

AOL Selects Bing to Power Its Searches

AOL has announced that Bing will now power search and search advertising across its portfolio of sites. Through AOL and Microsoft’s new 10-year agreement, AOL users will have access to search powered by Bing, which will help...

Bing Introduces New Campaign Type for Merchants, Shoppers

With the popularity of Google Shopping campaigns, it’s no surprise that others are trying to emulate its success. Bing Ads has announced the introduction of a new campaign type called Bing Shopping Campaigns . Currently in beta...

Bing Ads Makes it Easier to View the Competition

For advertisers , understanding how much to bid for each ad is tricky. Bid too little and your ad will not get displayed but bid too much and you risk blowing too much of your overall budget. To help solve the problem Bing Ads has...

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Search Ad Not Displaying? Try Bing's New Ad Preview Feature

As search marketers look to create and deliver the most effective ads possible it’s vital that they understand not only why there are underperforming but also how to reverse their performance. Bing Ads has recently announced...

Gain Insight Into Your Top Advertising Competitors at Bing

As the holidays rapidly approach marketers are constantly searching for more effective ways to display their products. One of the many ways to do this is to scout the top advertisers of similar products and find out what is making...

Bing Ads to Have Greater Uniformity with Google AdWords

As mobile continues to play a larger part in consumers' every day routine it's important that advertisers are easily able to display their messages on mobile devices. Bing has announced two changes to their ad campaigns that...

Bing Unveils New Preview and Diagnostic Tools for Ads

Coming in as the second most popular search engine on the Web behind Google, Bing is has solidified itself as an important channel for merchants to leverage. For those that have already taken to advertising on the search engine, it...

Top 10 Tips to Build a Google-Friendly Site

:: By Adam Dince, Deluxe :: These days, marketers are doing everything they can to leverage non-paid marketing channels to increase operating income and decrease spend. One of the most impactful areas of non-paid marketing is search...

Bing Ads Interface Gets a New Look

According to the IAB , revenue from Interenet advertising hit an all-time high of $11.6 billion in Q1 2014. With the continued rise of spend on Internet advertising , it is no surprise that companies continue to roll out new features...

9 Ad Lessons to Change Your Thinking

Editor's Note: The Web industry moves fast, and if you don't stop to take in what others are saying (and doing), you could be left behind. SMX Advanced 2013 offered some very informative and actionable paid advertising sessions...

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