Posts tagged bing ads RSS

Bing Ads to Have Greater Uniformity with Google AdWords

As mobile continues to play a larger part in consumers' every day routine it's important that advertisers are easily able to display their messages on mobile devices. Bing has announced two changes to their ad campaigns that...

Bing Unveils New Preview and Diagnostic Tools for Ads

Coming in as the second most popular search engine on the Web behind Google, Bing is has solidified itself as an important channel for merchants to leverage. For those that have already taken to advertising on the search engine, it...

Top 10 Tips to Build a Google-Friendly Site

:: By Adam Dince, Deluxe :: These days, marketers are doing everything they can to leverage non-paid marketing channels to increase operating income and decrease spend. One of the most impactful areas of non-paid marketing is search...

Bing Ads Interface Gets a New Look

According to the IAB , revenue from Interenet advertising hit an all-time high of $11.6 billion in Q1 2014. With the continued rise of spend on Internet advertising , it is no surprise that companies continue to roll out new features...

9 Ad Lessons to Change Your Thinking

Editor's Note: The Web industry moves fast, and if you don't stop to take in what others are saying (and doing), you could be left behind. SMX Advanced 2013 offered some very informative and actionable paid advertising sessions...

Bing Change History Connects Action to Results

Digital advertising today moves fast, and if you don’t analyze what’s going on once in a while you’ll likely miss something really important. That’s why it’s good to see Bing’s recent announcement...

Session-Based Keyword Research

Bing suggested a rather unique approach to keyword research that search engine optimizaiton professionals may seriously want to consider. Keyword research is clearly important to the success of an SEO campaign as you need to know what...

Ad Keyword Distribution Visualized

Last week Bing announced the upcoming introduction of a feature which will enable Bing Ads users to visualize key performance indicators across thousands of keywords and better explore optimization opportunities. Bing's Keyword...

Adcenter Rebrands as Bing Ads

Bing announced a name change for its Microsoft adCenter, the tool advertisers use to manage their search-based ads on the Yahoo!/Bing Network. But if you've been following adCenter changes the past six months, you know that it's...

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