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The catch-all term “SEO” is a bit misleading. This is because search engine optimization is actually the result of many different practices that are all done with one goal in mind: to improve the organic search result ranking...
Bing announced a name change for its Microsoft adCenter, the tool advertisers use to manage their search-based ads on the Yahoo!/Bing Network. But if you've been following adCenter changes the past six months, you know that it's...
Continuing in its effort to win over the hearts and minds of Web workers, Microsoft's Bing announced a new feature in its Webmaster Tools platform that will help search engine optimization professionals in the ongoing fight against...
Microsoft gave the Bing search results page a facelift yesterday, going for “a fresh, de-cluttered experience designed to help you find the results you want faster”, according to the Bing Search Blog. The redesign was based...
When Google Instant launched earlier this month, the relatively indifferent reactions from the Yahoo and Microsoft camps came as no surprise. No one expected Google’s competitors to come out and say that the world’s dominant...
Last week Yahoo! began transitioning certain back-end functions for its Search product over to Microsoft's search platform. The transition is now complete. If you follow the world of SEO closely, welcome to a two-horse race. Yahoo...
E-commerce merchants have waited more than a year to find out how the Microsoft-Yahoo! search alliance will affect their search marketing efforts and their businesses overall. The answers are not all going to come right away but with...
Implementation of the search alliance between Yahoo! and Microsoft is only weeks away now, two years after the two companies signed off on the deal. Yahoo! released an update to advertisers on Friday to announce that it will begin...
It’s been a difficult couple of weeks over at Microsoft with the official pulling of the plug on the Kin project followed closely by a round of layoffs. But the latest report from Hitwise on the U.S. search market may help brighten...
Microsoft announced three quite significant modifications to Bing’s search deal with Facebook. The two companies first announced the collaboration back in 2006 and the relationship has been expanding since. This latest extension...
Microsoft's new search engine Bing has done a notable job of earning the respect of both users and Web professionals that I have spoken with. So what's the state of Bing? How are they performing? Hitwise took a close look and...
Microsoft officially unveiled a next-generation search service yesterday dubbed Bing at the D7 conference. Bing ( not Kumo as many anticipated for the branding ) will be rolled out over the next several days until it is fully available...
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Yahoo! Acquires Tumblr in Billion Dollar...
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