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Not all of us our Web Hemingways, and not all of us try to be either. But when we’re responsible for our company’s marketing initiatives, we must not only put together coherent sentences, but we must also drive consumers...
In the age of likes, retweets and shares, content marketing has suddenly become the best way to spread the word about your brand to bring in new customers and rack up conversions. However, since social media has its limitations, in...
Blogging has become a powerful tool for Web workers across various industries. It’s sort of like a magic solution to many problems in that it engages users, drives traffic, improves SEO efforts, garners a few links and more....
When blogging first became a thing, it was primarily utilized by online content publishers and bored teenagers. It wasn’t really until years later that their usefulness as a content marketing tool really became evident. Unfortunately...
The Web is a social place now, and that’s just something that we’re all going to have to get used to. Today, the vast majority of end users are demanding, if not already expecting, the brands that they engage with to have...
Almost everyone who starts out blogging is told to write about something they love – it's common advice because it's sensible advice. But even if you are hugely passionate about a subject there are going to be days when...
An effective blogging strategy can help merchants increase their site traffic significantly, and as we inch closer to the busiest shopping season of the year, most merchants live by the mantra, “the more traffic the better.”...
With less than 50 days remaining in 2012's online shopping season, Internet retailers will need to dig deep into their virtual bag of tricks to make a positive impact on sales. While you could increase your advertising budget,...
Earlier in 2012, Google launched Affiliate Ads through its Google Affiliate Network for Blogger users in the United States. The program was such a smashing success that the company has decided to ship Affiliate Ads across the Atlantic...
With recent changes to the Google algorithm and the continuous growth of social media, using a flexible online platform to engage customers and generate prospects is essential. That’s why many online marketers are turning to...
At the end of the day, content drives the Internet. It’s an important aspect of any Web presence, but especially for affiliate marketers, who depend on their content to interest visitors, attract advertisers, and make money....
You have a strong, well-defined brand identity that suits your company’s values and serves the image you wish to portray. Your products and services are valuable, well-researched and carefully aimed at a specific audience. You...
If you own a website, you likely consider yourself somewhat of a subject-matter expert. If not, you're likely in the wrong business. The Web, by its very nature, is the single greatest source of information ever collected. The...
Development positions with in-demand technologies such as Facebook API and Android SDK continue to enjoy the largest growth with no signs of slowing, according to the May Online Employment Report recently released by oDesk. Also experiencing...
Blogging/CMS software WordPress announced the release and immediate availability of of WordPress 3.1 – named Reinhardt. Before you rush off and upgrade to a fresh install, take a moment to review some of the more notable changes...
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