Posts tagged comscore&pageindex=2 RSS

Most Tablet Users Also Video Consumers

A new report from comScore has found that tablets have quickly reached a “critical mass” in the U.S., with 1 in every 4 smartphone owners using tablets during the three-month average period ending April 2012. The study...

The Usual Suspects Lead Online Video Rankings

Comscore released data from its Video Metrix service showing that 181 million U.S. Internet users watched nearly 40 billion videos in January 2012. As you might imagine, the usual suspects round out the top few spots. Google Sites...

The Digital Future in Focus

Comscore released its annual report examining trends in the digital world including social media, search, online video, digital advertising, mobile and e-commerce. The 2012 U.S. Digital Future in Focus provides several key insights...

Validating Digital Ad Delivery with Comscore’s vCE

Comscore recently announced the release of Validated Campaign Essentials (vCE), a product designed to validate digital ad delivery. The measurement solution provides a view into campaign delivery and a “verified” assessment...

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It’s a Social World After All

What is the most popular content category on the Web? Social networking of course. Social networking sites now reach 82 percent of the world’s online population, which represents 1.2 billion users according to a recent study...

Are Tablets Taking Over E-Commerce?

When the iPad was originally announced, the critics were harsh, and most people didn't seem to see the purpose of yet another handheld device that didn't have the same computing power as a laptop, nor the portability (or ability...

Tablet Commerce Continues to Grow

A recent comScore study shows that in September, 48 percent of tablet owners made at least one purchase on their device. The study, published as a whitepaper report called "Digital Omnivores: How Tablets, Smartphones and Connected...

Half of U.S. Views Online Video Ads

Digital analytics firm comScore unveiled its August Web video rankings recently which show that, among other things, Americans watch a lot of videos on the Internet. Without question, most videos that are viewed online are watched...

TouchStorm Reaches Into Target Demographic

This morning, TouchStorm released figures based on research by comScore showing that their potential reach of their editorial distribution network among 18- to 34-year-old viewers in July 2011 was nearly 12 million people. TouchStorm...

Record 7 Billion Videos Viewed in July

Online video continues to grow, with 180 million U.S. Internet users watching video in the month of July according to the latest report from ComScore. The study averaged the watched video content at 18.5 hours per viewer, and showed...

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Bizo & comScore Prove the Value of Business Audiences

A big, new merger in the world of e-commerce consumer analytics was just announced today when Bizo went public about a recent collaboration with comScore. Bizo is the world's largest targeted business-to-business audience targeting...

Ecommerce Continues Its Growth

Ecommerce continues to grow, reaching $37.5 billion during this year’s second quarter according to a comSore report . Compared to the same period from a year ago, online retail spending has had a 14 percent increase, which is...

Video Growing; Dominated by Google

comScore released data this week which reveals that the growth of video continues unabated but the direction its growing might not please very many. The comScore Video Metrix service showed that 178 million U.S. Internet users watched...

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New Service from comScore Measures Traffic by Device

A new service from comScore offers reporting on digital traffic based on device, which includes computers, mobile phones, tablets, music players, e-readers, gaming devices and other Web-enabled devices. Based on comScore’s global...

Search Rankings Remain Steady – Explicit and Core

comScore released its monthly analysis of the U.S. search marketplace last week. Google Sites led the “explicit core search" market (searches occuring directly/explicitly at those destinations) in May with a 65.9 percent...

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