Posts tagged content marketing RSS

5 Elements of a Successful Brand or Corporate Blog

By Alex Lirtsman, Ready Set Rocket Nowadays, it seems like every brand has a blog to round out its digital footprint . Some blogs are better at producing relevant content and others are better at posting an instant viral hit. But what...

Determine Content Performance Before Development

In fall 2013, research from popular content marketing software provider InboundWriter found that typically only 20 percent of a site’s online content drives 90 percent of its Web traffic. To remedy this problem, InboundWriter...

5 Content Writing Tips to Know

:: By Gabbie Keegan, Bestessays.com :: Most writers have to produce content every day, even when they are tired, maybe even sick or uninspired. It can be even more difficult for Internet professionals - who aren't writers necessarily...

What’s Your Digital Content Authority?

One of the top reasons for the content marketing movement is to build authority within a niche. Using the just-launched ClearVoice platform, brands and publications can now search an index of content producers by their areas of expertise...

Using the Right Key Performance Indicators for Your Content Marketing Campaign

:: By Seth Rand, Rand Marketing :: The consumer-marketing model has transitioned from a passive, zero-gain model to one in which consumers are only willing to pay attention and consume a marketing message if there is some intrinsic...

Goal-Setting Ideas for Content Marketing

:: By Aby League :: Content marketing provides limitless possibilities for a brand's acquisition and retention efforts. It can be one of the most basic and most cost-efficient means of marketing. On the other hand, it assumes success...

Content Marketing Made Easy

Visually is helping content marketers create better performing campaigns, thanks to a new feature called Visually Campaigns . Through the feature, Visually automates the process of creating a content strategy. Users simply need to...

Q&A With an Expert Link Builder

There's tremendous value in asking for advice. Not only can the guidance prove useful, but asking for advice can also build relationships with like-minded people. Recently, regular Website Magazine contributor Travis Bliffen of...

Content Performance High on Search Marketers' Priorities

If there's an underlying theme for 2014 so far, it's that content marketing is even more important to Internet professionals - and the companies they support - than it was just one year ago. The 2014 BrightEdge Search Marketer...

3 Real-World Tips for E-Commerce Bloggers

Blogging is a top marketing strategy for retailers on the Web. Not only can a blog with quality content increase brand awareness, but it can also be instrumental in driving traffic to a retailer’s product pages. In fact, a Demand...

What Kind of Quiz are You?

If you spend any time on social networks, chances are you have come across dozens of quizzes over the last few weeks that provide answers to life’s biggest questions, such as, “ What Super Power Should You Actually Have...

Content Marketers, SEOs Get Big Data

Some data – like competitive analysis and research market opportunities - is better off in the hands of big companies. At least it may seem that way. Enter the Data Cube. BrightEdge , a content marketing platform, customers ...

SEO Weekly Roundup: Page Penalties, Hashtags, +1s & More

:: Each week, Travis Bliffen of Stellar SEO recaps the recent news affecting search and rounds up a collection of highly relevant content and an actionable SEO tip to help Website Magazine readers with their online marketing efforts...

SEO in 2014: Fact, Fiction and Sensationalism

:: By Travis Bliffen, Stellar SEO :: Working in the SEO industry, it makes me almost cringe to see the day’s long list of “the sky is falling” articles. People do not want the same old boring news; but does it have...

Ways to Use Video in Content Marketing [Infographic]

:: By the team at Prestige Marketing :: As the online marketing world continues to evolve, there has been a growing emphasis on the importance of engaging content. A 2013 study from the Content Marketing Institute found that 93 percent...

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