Posts tagged content&pageindex=1 RSS

The Rule of 3's - Does Product Content Really Drive Conversion?

Retailers and brads must give consumers what they want, when they want it or they will choose someone else. In fact, 94 percent of consumers will either abandon a site or simply give up if they can't find the information they need...

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The Content King & His Minions

Content remains king of the digital realm and the king is employing an increasing number of minions. Contently, for example, announced that its network of freelance content creators has expanded to more than 100,000 journalists, graphic...

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Bridging the Increasing Social News Gap

Connecting Onsite & Offsite Content Consumption Behavior Content intelligence platform Chartbeat unveiled a new feature called Offsite Social that should help publishers understand how the articles they develop are distributed...

Yahoo Embraces Storytellers & Big-Brand Content Marketing

Content remains king and brands are now actively looking for solutions to help them engage more users and generate higher revenues, and these solutions are coming from some very familiar names in Web tech. Yahoo, for example, has introduced...

WP PLUGINS: Content Recommendations for Publisher Monetization

Digital content publishers - large and small alike - struggle to find a balance between providing a good experience for users and the monetization that must occur as a result of that visit(s). There are numerous models for publishers...

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No Experience Required; The Future of Design for Content Marketers

Visage, a self-described design tool for content marketers , has released an update of its platform that should make it much easier for publishers to create charts and graphics - assets that are in high demand among enterprises and...

Embed Book Previews with Amazon

Embedding video and audio on websites is quite common, but books? Not so much but that's about to change. Amazon announced a new featured this week, Kindle instant book previews, that will enable publishers to give their users...

Content Discovery & Flipora In Focus

The savviest social media and content marketers in the digital realm are those that manage to stay aware of the activity occurring across the digital universe of related products or services (as well as their own general interests...

Adobe & The Future of Content Development

Adobe is introducing a new version of its Digital Publishing Solution (DPS) and it appears the company has its sights set squarely on marketers and their future in the realm of content development. The former version of DPS was already...

Integrate Engaging Content from Playbuzz for WordPress

A new WordPress plugin from Playbuzz will enable WordPress users to embed content items such as trivia and personality quizzes, surveys, lists and polls into their websites. In a digital age where engagement and shareability are highly...

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In Pursuit of Engagement - Curated Content Channels for Financial Professionals

Authentic employee advocacy and social selling provider Trapit is partnering with social media marketing provider Hearsay Social to power new curated content channels for financial professionals. Through the partnership, Trapit is...

How to Create an Editorial Calendar

The best way to maximize the time you spend on content creation research is to plan the next few months of email campaigns. In fact, many marketers plan a full year in advance. By doing this, you will accumulate content ideas that...

3 Ways to Kick-Start Conversions

Companies looking for increased conversions in 2013 should focus on mobile, particularly in relation to optimized landing pages, email marketing, and the mastery of short- and long-form content....

Echo Helps Publishers Wrestling with Real-Time Content Moderation

Conversations are constantly taking place all over the Web, from websites to applications to mobile devices that are always on the go. And although this presents brands with more opportunities to spread their messages and create awareness...

5 Reasons Your Search Traffic is Declining

Maybe it’s been happening over the past few weeks, or even months. Slowly, but surely, you’ve been watching your traffic numbers decline, despite not having changed much of anything about the way you publish content or...

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