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Just how big of a game changer is mobile? Really, really big (as if you didn't know) according to a new study from iAcquire and SurveyMonkey . The research exposed several interesting insights about how consumers search on their...
From search engine marketing (SEM) and search engine optimization (SEO) to social media and email, Web workers use a variety of tools to build and sustain website traffic. But knowing what is actually working to achieve these goals...
Learn the latest strategies used by the world’s top conversion, usability and testing experts at the upcoming Conversion Conference held in Ft. Lauderdale, Fla. Oct. 9-10. Two of the first-day sessions include: Wins & Flops...
Traditional Methods of Raising Online Sales are No Longer Enough In today’s ultra-competitive online environment, many companies are still adopting traditional methods to try and improve user experience and increase conversion...
Ecommerce software provider MarketLive and Buysafe, a provider of conversion and customer satisfaction programs for Internet retailers, announced a partnership today that is indicative of the steps many are taking to improve customer...
Last week Google released a rather significant improvement to how it helps Internet merchants and web publishers track conversions. Until now, most responsible for tracking conversion (at least in Google Analytics) were forced to give...
: Email Dominates in Traffic & Conversion : SeeWhy studied a sampling of 60,000 ecommerce transactions in February 2011 and found that not only is it the primary driver of traffic for Internet retailers, but does pretty well as...
Too often, merchants forget that shopping cart abandonment is not the end of the line. In fact, it can be a very small stumbling block toward an increase in sales. That's what Dungarees has discovered. In just 30 days, and using...
Human beings are social creatures that seek out companionship and relationships. We crave trust. by WM Contributor Tim Ash, SiteTuners Without trust, we would be consigned to a world where we examine everyone’s actions with suspicion...
Many marketing professionals believe that, because the Internet is a new medium, new rules and techniques must be invented. They are mistaken. Many timeless principles apply to online marketing but have largely been ignored. Dr. Robert...
Google released data which seems to indicate that ad position does not affect conversion rates for single advertisements. Google’s Chief Economist Hal Varian stated that many advertisers believe that since Google ranks ads by...
SeeWhy announced the availability of Abandonment Tracker Pro this week, a web analytics service which provides real-time “remarketing” for website abandoners. The solution could prove valuable to online merchants and Web...
Next to acquiring website visitors, conversion is the most important goal for Internet professionals. While much of the optimizaton in the past has been manual modifications based on best guesses, there are many tools available that...
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