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One of the reasons Internet retailers have been hesitant to invest more heavily in social media is that it has been difficult if not impossible to determine the actual return on investment from participation. Merchants essentially...
MerchantCircle, an online network of local businesses, released the results of its Merchant Confidence Index survey which revealed that new local ad offerings from Facebook are seeing increased pick up and may even be putting the pressure...
Google announced an update to its Commerce Search (GCS) product today and the new features aim to provide merchants and shoppers a more interactive and engaging experience. Google has integrated its instant search feature (search as...
E-Commerce solution provider Shopatron has some data that might get you even more excited about the iPad possibiliites. An analysis of its data collected since March 2010 indicates that average conversion rates for non-optimized stores...
Vertical shopping search engine TheFind formally announced the debut of its Merchant Center. Retailers are now able to provide information about their store to be included within the site's search results. Similar to Google or...
Search marketing platform Kenshoo unveiled RealTime Campaigns today, a feature which links a company's search marketing program directly to their e-commerce or inventory system. Connecting inventory and marketing clearly offers...
It's a difficult decision for every Web professional where should we put our budget, time and resources? Paid traffic or natural/organic SEO for traffic? While there are advantages and disadvantages to both types of campaign, Google...
We're at the Internet Retailer trade show this week, in sunny Chicago. And while there are hundreds of new and exciting products and tools to discuss, the sessions offer some good information too. Eric Faintreny of RedCats.com...
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E-Commerce Social Traffic Declines, Tablet...
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