Posts tagged editions-all RSS

Collaborative & Curated Social Media - November 2016

:: Regular social media management can become quite overwhelming for marketers responsible for this critical channel, leading to poor decision-making and lackluster performance. While some brands may want to give up on social altogether...

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Practical Tips for Generating More Web Conversions - October 2016

:: The ability of a website to turn browsers into buyers is essential for enterprise success today - without it, there is simply no chance of survival. By leveraging best practices and powerful technology, it is within each company's...

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Optimizing the Email Experience - Sept. 2016

:: Email can be the connective tissue between all marketing and customer experience initiatives. Those who avoid its regular use, however, do so at their own peril. If enterprises are serious about ’Net success, then now is the...

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E-Commerce: Customer Experience Takes a Village (August 2016)

:: In retail, there are many internal and external influences shaping decisions (what technology to invest in for the organizations themselves and for shoppers, who to buy from, endorse and remain loyal to). In order to provide the...

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Lead Generation: Making it Great Again! (July 2016)

:: New customers and clients are what keep businesses moving forward and thriving – there’s no debate about that. They are who make companies great, but each company must understand that the same acquisition strategies...

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A Playbook for Buying Software - June 2016

:: Perhaps no industry is more susceptible to change than that of software, from the players to the products and everything in between. There isn’t any aspect of an enterprise that software does not touch and procurers would...

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The Secret of SEO - May 2016

:: Often those responsible for the success of their enterprise get bogged down in the intricacies of the practice of search engine optimization, concerned more with the science of the details rather than the art of the experience....

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Get Started with 'Net Testing - April 2016

:: Aided by powerful technologies and numerous best practices established through trial and error, ’Net professionals can and should feel confident that it is absolutely possible to “improve” the performance of any...

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Bright Ideas in Digital Advertising - March 2016

:: There’s never been a better time to engage in digital advertising thanks to advances in targeting and tracking. The future is bright for enterprises willing to face the challenges head on and leverage the many powerful technologies...

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Engagement - February 2016

:: While there is no single, undisputed definition of “engagement,” today’s enterprises know they must still pursue it rigorously. So, what is it exactly, and how can brands create experiences worthy of the time,...

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Digital Power Players - January 2016

:: Much like a high-performing athlete, running an online business takes speed, stamina and strength. Web professionals must not only commit to success in a variety of areas, but the providers they choose to help them succeed must...

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Everyday & Everywhere Analytics - December 2015

:: Paying regular and rigorous attention to website performance and analytics is considered fundamental to the success of each and every digital enterprise; but it’s only the first step. Web workers and the enterprises that employ...

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The Web is Alive - November 2015

:: It’s a fast-paced and dynamic industry that ‘Net professionals find themselves working in today. Competing now and in the future will require enterprises to create experiences for customers in new, engaging and even...

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Disruptive Business Operations - October 2015

:: From ride-sharing and baby monitoring to lead scoring and billing, there are companies making processes and products better – disrupting how people do and expect to do business. They are speeding up digital business and enterprises...

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Mobile Survival Guide: September 2015

:: Believe it or not, mobile still has not reached critical mass – at least from a business perspective. The barriers to adoption (time, money and expertise), however, are rapidly being eliminated. As enterprises take their first...

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