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With the recent rash of high-profile security breaches, privacy and security are top of mind with big brands and their consumers. Taking steps to ensure that users’ information is secure and remains private matters to the bottom...
Email marketing solutions provider Informz released the results of its 2011 Association Email Marketing Benchmark Report and some of the data is downright shocking, including: - The timing of email had little effect on open and click...
Email is one of those technologies and marketing strategies that if you "do it right" the first time, you will receive the many benefits the communication channel provides. If deployed hastily and without awareness of how...
Shopping cart abandonment has risen to 71%, as reported by Forrester, translating into an $18 billion issue for online retailers. With 7 out of 10 carts being abandoned, it becomes imperative for online retailers to put a strategy...
The big list of marketing automation software solutions/platforms Website Magazine published recently as well received by our readers. One of the questions we received directly from our faithful fans (quite a few actually) regarding...
The hits are coming fast and furious to PayPal in what's adding up to be the most serious threats to the payment system giant to date. Three of the most powerful banks in the U.S. – Bank of America N.A., JPMorgan Chase &...
Consumer application company Incredimail (NASDAQ: MAIL) has integrated Facebook into its popular email product offering, giving users access to the popular social network from their desktop. You may be asking yourself who iuses desktop...
Twitter has officially acquired TweetDeck, the Twitter management service popular with Twitter's most active users. This will streamline the entire experience for Twitter users and is an indication that Twitter is closer to embracing...
: Email Dominates in Traffic & Conversion : SeeWhy studied a sampling of 60,000 ecommerce transactions in February 2011 and found that not only is it the primary driver of traffic for Internet retailers, but does pretty well as...
Email certification and reputation monitoring company Return Path has announced the findings from its Email on the Move: The Future of Mobile Messaging study. The study examines where, when and how email is most often read across webmail...
Ericsson, the Sweden-based mobile company, recently conducted a survey that found 35 percent of U.S. Android and iPhone users "...interacted with such non-voice apps as Facebook on their smartphones before rising." In other...
What is the most effective online marketing strategy for your small business? If “company website” was not your immediate answer, then we’re not doing our jobs here at Website Magazine . But if it was your answer...
Too often, merchants forget that shopping cart abandonment is not the end of the line. In fact, it can be a very small stumbling block toward an increase in sales. That's what Dungarees has discovered. In just 30 days, and using...
The launch today of Pay Per Visit Email (the company's actual name) caught our attention and it will likely do the same for you, particuarly in light of the release of Website Magazine's May 2011 Email issue. The service is...
Email service provider Constant Contact has released several new features which aim to firm up its position in the event marketing landscape with additional payment options, registration sharing, donations and a partnership with ePromos...
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