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Social commerce platform Payvment has launched a one-click Facebook advertising service that enables sellers to quickly turn their promotional posts into Facebook Ads. The new service automatically targets the ads using a proprietary...
It's hard to imagine, but could LinkedIn be in trouble? If a newly popular app on Facebook has anything to say about it, the answer is app-solutely. BranchOut is an app that enables Facebook users to find jobs and network with...
Facebook ad management platform Social Ads Tool (SAT) is claiming its solution is now capable of increasing the conversion rates of Facebook ads by up to 100 percent. Too good to be true? Not when you know when daypart your ads. After...
Facebook has an interesting feature that you might not know about - recommended page subscriptions, or the Facebook Page Browser. Essentially, its a page of Facebook Pages that are recommended to you based on your Facebook site activity...
Advertisers promoting their services, wares and brands on Facebook will be pleased to hear that the social advertising system has finally been updated to provide metrics on social endorsements in ads - referred to by Facebook as "social...
According to Facebook COO Sheryl Sandberg, Facebook's biggest advertisers have increased their advertising spend on the site 10-fold; some as much as 20-fold or more. "Two years ago the big brands were experimenting with us...
Internet professionals are beginning to see the fruits of Adobe’s acquisition of business optimization platform Omniture. Adobe announced several new features have been added to its Online Marketing Suite including advanced bidding...
The latest advertising data from comScore shows that Facebook was the largest display ad publisher in the U.S. during the first quarter of 2010. The social networking site displayed an estimated 176 billion impressions from January...
Online ad management provider Clickable has announced a partnership with Facebook that will allow marketers to track the performances of both search and social marketing campaigns. The first live advertising solution to integrate search...
Nielsen released new data highlighting the importance of business involvement in social networking and blogging websites. And it appears businesses understand that importance. The amount of ad spend on these sites increased 119 percent...
Let's move beyond traditional search engine marketing for a moment and focus on another very viable opportunity in Facebook advertising. It might be the largest social network site ever developed and is ripe with social marketing...
9 Ad Lessons to Change Your Thinking
SEO 3.0: Image Use and the Very Visual Future...
As CPCs Rise, How Will Advertisers React...
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