Posts tagged facebook&pageindex=12 RSS

Recommendations Bar Comes to Facebook

Just what the World Wide Web needs – another social plugin. The world’s largest social network recently launched the Recommendations Bar, which is a new social plug-in that helps people discover articles based on what their...

Facebook Earnings Call Highlights

Facebook held its first earnings call last week to report financial results for the second quarter ending June 30, 2012. Highlights of the earning call are below. Revenue for the second quarter totaled $1.18 billion, an increase of...

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Pay to Play: Net Briefs

Facebook rolled out Facebook Exchange, a program that allows advertisers to offer real-time bids for targeted ads aimed at users that have shown interest in a specific product or type of product online. When Facebook drops a cookie...

A Match Made in Web Heaven: Net Briefs

Once heated, warring enemies, Internet juggernauts Facebook and Yahoo are putting down their gloves, joining forces and cross-licensing their patent portfolios. But that's not nearly the biggest news to come from this venture....

Sponsored Stories are Increasing in Value

The value of advertising on Facebook has been called into question over the last few months, most notably by automobile manufacturer GM’s decision to pull out of the social network’s paid advertising program. But it looks...

Facebook Engagement Ideas

Earlier this year, enterprise email marketing software and solutions provider Yesmail conducted a study on cross-channel marketing and the role that competitive intelligence plays in the development, execution, and measurement of those...

Social Satisfaction War: Google+ vs. Facebook

Google+ has won the customer satisfaction battle, but Facebook still may be winning the social network war. Facebook’s customer satisfaction score has dropped 8 percent since last year, to a disappointing 61 out of 100 according...

Who's Using Hadoop?

This lack of down-to-Earth, nitty gritty details on how Apache Hadoop works and who uses it may make it seem more elusive than it really is, but that couldn’t be further from the truth. Hadoop isn’t the exclusive Web technology...

Subscriptions and Local Currency Coming to Facebook

Facebook has been busy in the payments department recently. The world’s largest social network has axed Facebook Credits and announced two major updates to their payments product – subscriptions and local currency pricing...

Social Metrics to Watch: Exposure and Frequency

Advertising on Facebook is currently a hot topic due to GM’s public pulling of its ads from the social network, which led many marketers to wonder if advertising on the social site is a smart move. After a year-long study, Resolution...

WordPress Wednesday: Facebook for WordPress Plugin

Facebook is undoubtedly the driving force behind the rise of the social Web, and the social network is increasingly becoming a vital component of ‘Net success for online retailers, content publishers and pretty much anyone else...

Payvment Introduces One-click Facebook Ad Service

Social commerce platform Payvment has launched a one-click Facebook advertising service that enables sellers to quickly turn their promotional posts into Facebook Ads. The new service automatically targets the ads using a proprietary...

Tips for Facebook Success

If you are using call-to-action words within your Facebook posts, you might not be creating the optimal engaging experience for your audience – at least according to a new study. Social media measuring tool Sotrender studied...

Weekend Warriors

If Pinterest is a big part of your brand’s social media marketing strategy, you may want to get someone into the office on the weekends. According to data from URL shortening service Bit.ly, the best time for sharing on the pinboard...

Facebook Friends Share; Pinterest People Purchase

Pinterest users are 79 percent more likely to purchase items they see pinned on the site compared to the purchasing behavior of Facebook users viewing items they’ve seen on the news feed or a friend’s wall, according to...

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