Posts tagged facebook&pageindex=16 RSS

Social Engagement Requires Near Constant Activity

Social analytics company Visibli released some interesting findings about social media "stickiness" that might change how you interact with social platforms. According to their study of 200 million Facebook users and their...

Social Media Advertising On the To-do List

The Internet advertising industry took notice when comScore reported that more than a third of all online display ads in the U.S. in February appeared on Facebook — which is more than three times as many ads served on the second...

Facebook, AmEx Announce Small Business Contest

American Express OPEN has launched a national contest called Facebook Big Break for Small Business , which is designed to help transform the way small businesses use Facebook to connect and engage with customers. The company will award...

Managing Crisis Control

Crisis can hit any business, at any time. It could be a missed shipment (affecting one customer) or a failed server (affecting thousands). It could even be one little word, as was the case when a Chrysler social media representative...

Has Social Media Helped Your Business?

Two separate reports on social media marketing were released this week with – on the surface, at least – what seem like diametrically opposite results. According to the 2011 Industry Report from Social Media Examiner, 90...

Capturing Social Opportunities with Fan Accelerator

Want more Facebook Fans? Who doesn’t! In order to gain control of the opportunities however, retailers and brands must engage their most loyal audience. Social commerce enabler PowerReviews released a new addition to its Facebook...

Volusion Gets More Socially Savvy

Web-based PR and marketing software Volusion unveiled their Spring '11 edition last week. Volusion customers are now able to send messages, share news and join conversions on Twitter and Facebook directly within the Vocus dashboard...

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Got Widgets?

They come in just about every size, shape and color and they are fast becoming one of the most common sights on the Web. That’s according to a company called Lijit, which develops widgets and recently released a study tracking...

Facebook is Dominating Display Advertising

Analysts from eMarketer are forecasting that Facebook’s display advertising revenues will jump nearly 81 percent this year, easily overtaking Yahoo for command of the online ad universe. That’s not to say that Yahoo’s...

Social Media Analytics Taking Center Stage

Social media marketing and measurement has become a necessity for success on the Web, forcing many companies to expand their staffs, outsource to expensive firms or both. HootSuite has been an effective and affordable option for many...

PR Newswire Launches New Facebook Tools

Multimedia marketing communications service PR Newswire has introduced some new social engagement tools that enable the simple integration of custom Facebook pages for businesses on the Web. The new features are designed to enhance...

What to Know About Google +1 for Web Professionals

Another change is taking place with Google's search rankings, on the heels of Google's Farmer Update. This one, +1, is all about the intersection of social and search. From the official Google blog: "Our goal at Google...

HootSuite Releases Simple, Useful, Ridiculously Costly Tool

HootSuite, the multi-social network manager has released a simple, yet very useful addition to their suite of tools. Dubbed HootSuite Secure Profiles, it allows account owners to require a confirmation before an update is published...

Facebook Commerce for the Socially Challenged

Today’s e-commerce merchants are being flooded with data claiming the explosive potential of Facebook storefronts. Consulting firm Booz & Company forecasts a 600-percent rate of growth in the next four years, resulting in...

20 User Review Websites Critical to Small Business

According to an internal analysis of small business search results, Marchex – a provider of small business marketing products – found that more than 80 percent of results did not point to the websites of those businesses...

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