Posts tagged facebook&pageindex=18 RSS

Facebook Delivers One-third of U.S. Display Ad Impressions

Facebook led all online publishers in the first quarter of 2011 with 346 billion display ad impressions, representing 31.2 percent market share, according to the comScore data released Wednesday. Facebook’s market share has increased...

Bullish on Social Media Advertising

According to the "US Local Media Annual Forecast (2010-2015)", a report rom BIA/Kelsey, social media ad spend will more than double, to 21.9 percent of all digital ad spend by 2015. The report also predicts that Facebook...

Personal Networking: Better Sites than Facebook

Google added several new sources into its real time search results this week. Those looking for opportunities to increase exposure need look no further than towards sites such as Quora, GoWalla and Plixi. Google’s list of sources...

Facebook Passes Google for Top Social ID

Facebook has surpassed Google in another key metric that’s indicative of the social Web’s continued development. During the first quarter of 2011, and for the first time ever, Facebook was the top network for social sign...

LivingSocial Users Younger, Richer, Smarter than Groupon Users

Want to reach the young, smart and affluent with your daily deal offering? Then use LivingSocial instead of Groupon. According to a survey* by Nielsen Co., LivingSocial buyers are 49 percent more likely than the average American to...

The Facebook Send Button: What it Means to You

Facebook has launched the Send button, which includes some provisions that will have an immediate impact on website owners and the content they produce. To start, the Send button allows Facebook users to send a Facebook post to their...

Social Engagement Requires Near Constant Activity

Social analytics company Visibli released some interesting findings about social media "stickiness" that might change how you interact with social platforms. According to their study of 200 million Facebook users and their...

Social Media Advertising On the To-do List

The Internet advertising industry took notice when comScore reported that more than a third of all online display ads in the U.S. in February appeared on Facebook — which is more than three times as many ads served on the second...

Facebook, AmEx Announce Small Business Contest

American Express OPEN has launched a national contest called Facebook Big Break for Small Business , which is designed to help transform the way small businesses use Facebook to connect and engage with customers. The company will award...

Managing Crisis Control

Crisis can hit any business, at any time. It could be a missed shipment (affecting one customer) or a failed server (affecting thousands). It could even be one little word, as was the case when a Chrysler social media representative...

Has Social Media Helped Your Business?

Two separate reports on social media marketing were released this week with – on the surface, at least – what seem like diametrically opposite results. According to the 2011 Industry Report from Social Media Examiner, 90...

Capturing Social Opportunities with Fan Accelerator

Want more Facebook Fans? Who doesn’t! In order to gain control of the opportunities however, retailers and brands must engage their most loyal audience. Social commerce enabler PowerReviews released a new addition to its Facebook...

Volusion Gets More Socially Savvy

Web-based PR and marketing software Volusion unveiled their Spring '11 edition last week. Volusion customers are now able to send messages, share news and join conversions on Twitter and Facebook directly within the Vocus dashboard...

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Got Widgets?

They come in just about every size, shape and color and they are fast becoming one of the most common sights on the Web. That’s according to a company called Lijit, which develops widgets and recently released a study tracking...

Facebook is Dominating Display Advertising

Analysts from eMarketer are forecasting that Facebook’s display advertising revenues will jump nearly 81 percent this year, easily overtaking Yahoo for command of the online ad universe. That’s not to say that Yahoo’s...

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