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For the first time since 2006, more or less, Facebook has finally made some massive changes to its news feed, giving it a new look and enhanced functionality to act more like a “personalized newspaper.” Perhaps the biggest...
Since Facebook’s launch of Graph Search , there has been a lot of speculation of how this feature will influence people’s search habits both on and off the world’s largest social network. Although Graph Search is...
Your last few social media posts on Facebook might have performed better than was actually reported. Facebook indicated, in a blog past last Friday, that coding errors misrepresented actual audience reach metrics on posts since sometime...
Social media analytics are the hot sector right now among the digerati and big brands are jumping on the bandwagon in digital droves. Zappos’ recent selection of Pinfluencer , for example, to help manage and analyze its promotional...
It’s no secret that content marketing has a phenomenal ROI (the statistics only seem to get better with each passing year). In fact, Kapost and Eloqua recently produced an eBook on the ROI of content marketing in which they stated...
The most immediately apparent social media design flaw that far too many brands fall prey to is having one (or more) improperly sized images on their social network profiles. With a medium as visual as social media, it's important...
A new Facebook commerce deal will see the social commerce platform Payvment , which powers most of the storefronts on the social network, referring its many subscribers to the e-commerce widget provider Ecwid in anticipation of the...
In today’s digital age, it is important for every business to broaden its audience reach by maintaining a presence on four of the ’Net’s most popular social networks – Facebook, Twitter, Google+ and LinkedIn...
When running a home-based business, the pressure of completing vital daily actions, in addition to time constraints, means social media strategy may not be your highest priority. But to outreach to an extensive customer base, build...
One complaint that Internet users tend to lodge about Google is that the Web services company tries to force users into adopting all of its various properties to get the full range of benefits from using just one of them. Of course...
The world’s largest social network made waves on the ’Net yesterday with the launch of a new tool called Graph Search. The tool essentially allows people to discover information based on data that Facebook has collected...
By Richard Pasewark, CEO, Visible Technologies This past year the social media and marketing world saw many evolutionary changes including the IPO of Facebook, market consolidation and increased adoption of social media sites like...
Brands can now see how their Facebook Page ranks with local fans thanks to the new Local Page Ranks tool from Socialbakers. The social media analytics provider released the tool to help companies discover where the majority of their...
As the social Web continues to expand with more ways for brands to connect with their customers, there is still one network that outperforms the rest – Facebook. This is because the world’s largest social network allows...
New research from eCommerce and digital marketing company Acquity Group reveals that more than 75 percent of brands lacked a cohesive social media presence across the major platforms. Results from the agency’s 2012 Brand eCommerce...
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