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Nowadays people use a variety of devices, browsers and platforms to surf the Web and interact with businesses, which can make it difficult for merchants to keep track of consumers’ sales cycles. But a new set of features, which...
At this point, Google Analytics is basically the standard website tracking and analysis tools for the majority of webmasters and business owners, no matter how big (or small) their sites may be. This makes sense, as the product not...
Klipfolio, a provider of an operational dashboard for real-time business information and key performance indicators, has added the Google Analytics data connector. The data connector is used to provde non-technical users with the ability...
Google revamped its Website Optimizer product (and renamed it to Google Analytics Content Experiments) several weeks ago but is now rolling out several new and noteworthy features to its platform. The site testing feature within Google...
When it comes to a website’s productivity, every little detail is important. For some time now, Google Analytics has provided its users with Site Speed reports to study their site’s page load times, and now the company...
Last week, the news came out that the popular Google Analytics platform is currently installed on over 10 million websites worldwide, and according to BuiltWith , that number is actually a lot closer to 15 million. Maybe this doesn’t...
Google enhanced its analytics solution last October by adding Flow Visualization to help users picture the way visitors interact with their websites. Now, the company is upgrading Flow Visualization to better meet the demands of Google...
Google has announced a new feature for its Google Analytics product called Flow Visualization, which, not suprisingly, is a tool for visualizing visitor flow. On its blog, the company says that many users have expressed interest in...
Google is launching a real-time data feature in its Analytics offering. With Google Analytics Real-Time , users will have the ability to see active visitors on the sites they measure, providing very powerful insights into the social...
Google introduced its Site Speed report back in May 2011 and webmasters (and all other sorts of Web professionals) dove right into the details about their page load times. What the feature, which is available in the new version of...
Last week Google released a rather significant improvement to how it helps Internet merchants and web publishers track conversions. Until now, most responsible for tracking conversion (at least in Google Analytics) were forced to give...
Raven has added two new tools to its platform that aim to help Web marketers uncover SEO keywords and website pages that are performing well even if they’re not getting much attention. The new Keyword Opportunities tool and Content...
Web analytics are critical to every Web enterprise. They can tell you about certain segments of your audience - where the visits originated and what actions were taken from those visits, for example. What they lack, however, is a certain...
Google released a new sorting algorithm called weighted sort this week which aims to clear up a lot of the confusion that results from massive sets of data. When GA users now sort on a computed metric (e.g. bounce rate), the number...
The February edition of Website Magazine (distributed just after the new year) will feature a cover story on performance analysis. As you can imagine, we're totally focused on anything related to analytics and Google's announcement...
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