Posts tagged google RSS

How Does Google Handle new GTLDs?

Will the new top-level domains have an impact on search? Google published information last week which sheds some light on how the search engine will handle the new domains , and it should help resolve webmaster questions and eliminate...

Everyone Hates Mobile Interstitials

We’ve all ran across it and one point in time. Upon visiting a mobile website, an interstitial disrupts your experience by encouraging you to download the site’s native mobile app. Some apps can provide richer user experiences...

No More Ad Fraud? Filtering Automated Data-Center Traffic

There's a new initiative to block illegitimate and non-human ad traffic coming from data centers; and it could very well make a huge impact on the performance of ad campaigns online. The Trustworthy Accountability Group (TAG),...

What "Purchases on Google" Means to Retailers

Google has had one topic top of mind in 2015 – mobile. Not only did the tech juggernaut recently release it “mobilegeddon” update, which makes mobile-friendliness a more significant part of how Google delivers mobile...

Google's Safe Browsing Filter Emphasizing UwS Detection

Google users will soon see more alerts that sites have been compromised or are using unsafe practices that could cause harm (malware, ad injectors, etc.) thanks to some recent changes to its Safe Browsing filter. The company first...

Don't Show High-Paying Job Ads to the Little Ladies

Anyone who has spent any time on the Web knows that their behaviors (ads clicked, websites visited, search results selected) affect their browsing experience, whether that's ads served to them in the search engine result pages...

The State of Desktop Searches

Search engines are some of the most visited sites on the planet and as the Internet continues to grow and new domains are added, search engines will continue to play a crucial role in users' Internet experience. comScore , a digital...

Advertise Smarter by Syncing Campaigns

Marin Software has unveiled a new feature that enables advertisers to sync campaigns across various publishers without the hassle of creating and managing campaigns separately. The feature, dubbed Smart Sync, enables advertisers to...

Click Quality Enhancements Improve the Mobile Display Ad Experience for All

It is estimated that up to 50 percent of mobile ad clicks could be accidental. That, of course, is a major problem. The result is the artificial inflation of click-through rates and increased costs - neither of which will do at all...

Google Opens Up a News Lab

Google has unveiled a platform called “News Lab” to provide tools to journalists and content marketers around the globe. News Lab includes tools for better reporting, including researching, reporting, distribution and optimization...

Create Disavow Files with Ease

Online marketing software Link-Assistant , makers of the SEO PowerSuite, have added a new feature to SEO SpyGlass; an app-in google disavow file generator. Tracking down those links that are harmful to an overall link profile for a...

Thumbtack Slapped for Incentived Link Building

Thumbtack, a consumer-focused service for finding and hiring local processionals, got smacked pretty hard by Google (which just so happens to be a Google Capital backed company) for unnatural links pointing to their website. The service...

Google Brings In-App Content to iOS Search Results

With countless apps in every marketplace, developers are constantly looking for ways to have their app cross users' eyes. Google has recently announced the rollout of a new feature for their iOS app which enables developers to...

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Shopping Feed Gets Experience Makeover

Google has recently announced a variety of updates to its Google Shopping Feed Specification and Google Product Taxonomy. With a stated goal of creating a “richer experience for customers” and “to simplify the process...

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Google's NSFW Knowledge Graph

If you have been involved with search engine optimization for any significant period of time, you are aware how dramatically different today's search results pages are when compared to those of a few years ago. Today, for example...

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