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Google is taking steps towards offering offline access to its web apps, by offering Gmail offline starting today— and offline Google Calendar and Docs over the next week. Gmail offline, a Chrome Web Store app, will allow users...
Last week Google released a rather significant improvement to how it helps Internet merchants and web publishers track conversions. Until now, most responsible for tracking conversion (at least in Google Analytics) were forced to give...
Web marketers who rely on Google Place pages to promote their local businesses have undoubtedly noticed some changes by now, and more are on the way. Google has revamped its Place pages to emphasize reviews from Google users, no longer...
Google’s new extended Sitelinks are sending Webmasters scrambling to find out how they too can secure more virtual real estate on the world’s most popular search engine – now estimated at well over 60-percent market...
Google Docs has added a new feature that makes working with Google spreadsheets easier. An auto-suggest box now pops up when typing a formula into a cell. It suggests what the appropriate functions or formulas may be. By scrolling...
Online advertising has always been blessing for marketers because of how much easier it is to track and actually retrieve data on how their ads are performing. And yes, we have all heard about the supposedly questionable accuracy of...
There is hardly anything more annoying than trying to run a quick Google search for something simple and being blindsided by a bunch of websites working around the system and spamming the search engine. What's worse is when you...
Google announced it has already attracted 25 million visitors to Google+, which some reports say could make it the fastest growing social networking service of all time. With this rapid growth in the social sector, it’s hard...
E-commerce is a rough game, and that is a lesson that the Chicago-based daily deals website Groupon is learning first hand. Over the last two days, they've seen two of their primary competitors in the daily deals business partner...
A new hosted service from Google will analyze the performance of your website’s pages and rewrite the code to make them load faster for users. Page Speed Service fetches content from your servers, rewrites your pages by applying...
Google announced that it has made several major improvements to the way it handles parameters within URLs. Important note: any configuration of existing URL parameters made in the old version of the feature will be visible in the new...
Google product manager Christian Oestlien wrote a Google+ blog post on Thursday night indicating that the new social media platform has slightly accelerated the timeframe for business profiles and promises “to have an initial...
Google announced that its Call Metrics product is now available to all advertisers in the US and Canada. Call Metrics works not unlike other click to call providers. A toll-free forwarding number is assigned and placed next to a text...
Google has announced in a blog post that the company has acquired the g.co domain as its new URL shortener for official Google products and services. The move was made to create URLs that are easier for users to remember and more easily...
Search marketing software provider WordStream has released data showing the top 20 high-volume keyword categories with the highest costs-per-click at Google. According to WordStream, the top five keyword categories are Insurance, Loans...
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