Posts tagged google&pageindex=2 RSS

Google Shopping Updates Product Feed Specs for Internet Retailers

Everything that Google does with its Google Shopping product relies heavily on the quality of the product data provided by merchants. In order to "provide merchants with more flexibility when organizing product data and reach...

PageSpeed and Mobile Usability Recommendations Just For You

The Web is becoming increasingly mobile and developers and webmasters need to be at their digital best to ensure an optimal user experience. To provide some support, Google recently announced that it has added more mobile usability...

Mobile Optimization is No Longer a Choice, it's a Necessity

With nearly 60 percent of U.S. adults owning smartphones and 40 percent owning tablets, it is clear that mobile devices will continue to play an ever increasing role in our lives. Mobile devices are used for everything from to video...

The Declining Influence of Social Media

Gallup recently released data from its "State of the American Consumer: Insights for Business Leaders" report this week, an examination of consumer spending from 2008 through 2014. The study examines how consumer spending...

Search Ads Impact Top-of-Mind Awareness

Does search advertising have any effect on brand awareness? A new meta-study from Google and Ipsos mediaCT in 2013 (61 separate studies across 12 verticals) revealed that search ads lift "top-of-mind" awareness by an average...

Search is Universal at Google

Universal Search results appear upward of 81 percent of all Google search results (up slightly from 75 percent in Dec. 2012) according to a recently released study from Searchmetrics. Universal Search results essentially blend/include...

Crash Course On Google My Business

For many brick-and-mortar businesses, the biggest challenge with building an online presence is using it to attract attention from a local audience. Google is looking to make local visibility less of a challenge with the launch of...

iOS App Support for Google Wallet Instant Buy

Google is bringing its Google Wallet Instant Buy technology to iOS applications. The technology, which dramatically minimizes the number of steps in the checkout process, has been available for mobile sites and Android apps since its...

Google Wallet Comes to Apple. Will Adoption Come Next?

Getting consumers to purchase the items in their shopping carts is no easy task, especially on mobile devices. In fact, 97 percent of mobile shoppers abandon their shopping carts. Google hopes that by speeding up the check-out process...

Google Helps Local Businesses Increase Visibility

Google is helping to put local businesses on the map (and in the search results), thanks to its new platform dubbed “ Google My Business .” Google My Business aims to bring together all of Google’s services that can...

Minimizing Risks by Backing Up Files

It is estimated that in 2016 the security technology industry will be worth $86 billion . Data loss is something that every company dreads. Not only does it decrease customer confidence but it also kills profit margins. Spanning Cloud...

The Risk & Reward of Social Sign-In

Yahoo recently announced plans to phase out Google and Facebook-based sign-in from its network of services, and photo storage service Flickr will be one of the first of the companies' brands to make the switch. Third-party social...

Google's Panda Update Spells Trouble for Some PR Wire Services

Google's Panda update (v4) has once again put an emphasis on unique and original content, rewarding sites that produce quality work consistently and punish those that do not. While eBay has gotten a bulk of the media attention...

Bigger Google Ad Sizes, Bigger AdSense Profits?

What's the matter? Website visitors aren't clicking the affiliate display ads you include on your website? No problem, just increase the size of the ads! This week Google introduced two new, much larger ad formats. Google believes...

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SEO - Page Ranking Without Links?

Those responsible for SEO know just how important inbound links are, but what happens when content doesn't acquire any natural citations? Can it still rank in a competitive position? How does Google determine the relevancy of the...

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