Posts tagged google&pageindex=21 RSS

How to Deal with AdWords Image Extensions

Last week, the pay-per-click (PPC) world was probably changed forever when Google began introducing an extension that allows advertisers to place images into its standard text-based AdWords ads on its search engine results pages (SERPs...

Quick Actions Come to Gmail; Email Marketers Elated

Users of Google's Gmail service have a new feature at their disposal called Quick Actions. The feature enables Gmail users to perform "actions" from within their inbox without the need to actually open the email at all...

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Commandments of the Anti-Panda Writer

:: By Steve Aedy :: Apparently, Google’s sole desire is to help people find high-quality sites in the search results. The jury is still out on whether or not they really intend to rule the world and updates like Penguin and Panda...

Working in a Post-Penguin 2.0 Web

Late last week, Google launched its most recent algorithm update in the form of Penguin 2.0. There was a lot of speculative discussion leading up to the release about just what changes this new Penguin would reveal. For now, less than...

Google Data Highlighter Adds Supports for Six Data Types

The rich snippet markup tool added by Google was well received when it was launched back in December 2012, but it was limited to event-type data. This month Google added six new data types including those for articles, movies, TV episodes...

7 Ways to Build Authority on Google+

As the looming Penguin update (version 2.0) hovers overhead, search professionals are left wondering how the unknown changes to Google’s search algorithm will impact their company’s digital visibility. While Google always...

Could Google+ Play a Role in the Upcoming Penguin Update?

On Friday morning, Matt Cutts, the person in charge of Google’s webspam team, announced via Twitter that the search engine would be rolling out the next generation, version 2.0, of its Penguin update (originally released in April...

Google Kills Instant Previews & Related Search Filter

Google seems to be in the midst of a spring cleaning frenzy - at least on its search results page. The search engine has recently dropped support for both Instant Previews (which launched back in November 2010) and the "related...

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Social Annotations Now in Google Enhanced Campaigns

Google released enhanced campaigns back in February 2013 - ad campaigns which use context such as location, time of day, and device - and over 1.5 million campaigns have already officially been upgraded. Two new features have made...

Google Rolls out Real-Time Widgets in Analytics Dashboard

Google announced it has expanded the functionality of its Dashboards feature and is now providing access to four new real-time widgets in Google Analytics. GA users can select from one of four widgets – a counter, a timeline...

Google to Start Sharing Space?

In an effort to make Google more transparent when presenting specialized, or “vertical,” search results, at least in Europe. The European Commission is about to rule on a two-year-long investigation into the search giant’s...

Facebook Dominates the Social Login Scene

Social login is one of those technologies or tactics that have been a truly meaningful development for Internet businesses. By enabling users to log in to adigital property with the credentials they use from popular services such as...

New Google Places for Business Dashboard

Last week, Google revealed a new look, feel and (most importantly) functionality for its Google Places for Business dashboard. The changes will roll out over the next few weeks, but let’s take a closer look to see what all the...

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Real-time Events Now in Google Analytics

Google's real-time reports are one of the far more engaging reporting features for digital marketers as they can provide immediate insights into the performance of campaigns. But now the Google Analytics feature iss even better...

Webmaster Tools New Site Verification Mods

Google has made some changes and modifications to its Webmaster Tools verification system related to management of website verifications. Webmasters can now see who the verified users on their sites are and now the verification method...

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