Posts tagged google&pageindex=21 RSS

Penguin 2.0 Working for Some

Last month, Google did some housekeeping. Today, some websites are cleaning up with increases in rankings and traffic. Count the Royal Air Force Museum Gift Shop , an online store supporting the charitable work of the Royal Air Force...

First Position, Page One Equals 33% of All Clicks

If you aren't on the first page of Google search results (and in the first position) you might as well be somewhere else entirely. A new report from Chitika shows that sites on the first Google search results page generate 92%...

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Remarketing In Adwords Arrives for Internet Retailers

Google has been on rapidly releasing new advertising related features and functionality this month. Last week it announced enhanced sitelinks and inventory aware campaigns and now it's offering up something even more attractive...

Inventory Aware Campaigns for Google Merchants

Google has announced the availability of a feature that will automatically create and optimize advertising campaigns based on a Google Merchant Center feed. These “inventory-aware” campaigns were initially released as a...

Sitelinks Get Detailed in Adwords Enhanced Campaigns

Last week Google announced that it will now enable advertisers to “nominate” specific text for sitelink descriptions within their Adwords account, controlling the descriptions that display when the Enhanced Campaign Sitelinks...

Local Google Carousel in Focus

Google users, and the local businesses looking to attract them into their stores, have begun noticing the new Carousel layout for local search results. The search results design feature has been available on Nexus slates and the iPad...

SEO 3.0: Image Use and the Very Visual Future of Optimization

Google’s Matt Cutts indicated in his most recent video that using stock images on web pages does not have an effect on SEO – either negative or positive. Glad we have that cleared up! While images may not directly influence...

How to Deal with AdWords Image Extensions

Last week, the pay-per-click (PPC) world was probably changed forever when Google began introducing an extension that allows advertisers to place images into its standard text-based AdWords ads on its search engine results pages (SERPs...

Quick Actions Come to Gmail; Email Marketers Elated

Users of Google's Gmail service have a new feature at their disposal called Quick Actions. The feature enables Gmail users to perform "actions" from within their inbox without the need to actually open the email at all...

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Commandments of the Anti-Panda Writer

:: By Steve Aedy :: Apparently, Google’s sole desire is to help people find high-quality sites in the search results. The jury is still out on whether or not they really intend to rule the world and updates like Penguin and Panda...

Working in a Post-Penguin 2.0 Web

Late last week, Google launched its most recent algorithm update in the form of Penguin 2.0. There was a lot of speculative discussion leading up to the release about just what changes this new Penguin would reveal. For now, less than...

Google Data Highlighter Adds Supports for Six Data Types

The rich snippet markup tool added by Google was well received when it was launched back in December 2012, but it was limited to event-type data. This month Google added six new data types including those for articles, movies, TV episodes...

7 Ways to Build Authority on Google+

As the looming Penguin update (version 2.0) hovers overhead, search professionals are left wondering how the unknown changes to Google’s search algorithm will impact their company’s digital visibility. While Google always...

Could Google+ Play a Role in the Upcoming Penguin Update?

On Friday morning, Matt Cutts, the person in charge of Google’s webspam team, announced via Twitter that the search engine would be rolling out the next generation, version 2.0, of its Penguin update (originally released in April...

Google Kills Instant Previews & Related Search Filter

Google seems to be in the midst of a spring cleaning frenzy - at least on its search results page. The search engine has recently dropped support for both Instant Previews (which launched back in November 2010) and the "related...

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