Posts tagged google&pageindex=22 RSS

Social Annotations Now in Google Enhanced Campaigns

Google released enhanced campaigns back in February 2013 - ad campaigns which use context such as location, time of day, and device - and over 1.5 million campaigns have already officially been upgraded. Two new features have made...

Google Rolls out Real-Time Widgets in Analytics Dashboard

Google announced it has expanded the functionality of its Dashboards feature and is now providing access to four new real-time widgets in Google Analytics. GA users can select from one of four widgets – a counter, a timeline...

Google to Start Sharing Space?

In an effort to make Google more transparent when presenting specialized, or “vertical,” search results, at least in Europe. The European Commission is about to rule on a two-year-long investigation into the search giant’s...

Facebook Dominates the Social Login Scene

Social login is one of those technologies or tactics that have been a truly meaningful development for Internet businesses. By enabling users to log in to adigital property with the credentials they use from popular services such as...

New Google Places for Business Dashboard

Last week, Google revealed a new look, feel and (most importantly) functionality for its Google Places for Business dashboard. The changes will roll out over the next few weeks, but let’s take a closer look to see what all the...

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Real-time Events Now in Google Analytics

Google's real-time reports are one of the far more engaging reporting features for digital marketers as they can provide immediate insights into the performance of campaigns. But now the Google Analytics feature iss even better...

Webmaster Tools New Site Verification Mods

Google has made some changes and modifications to its Webmaster Tools verification system related to management of website verifications. Webmasters can now see who the verified users on their sites are and now the verification method...

5 Tips for Optimizing Product Listing Ads

Since Google introduced Product Listing Ads (PLAs) as part of its Google Shopping initiative last year, Internet advertisers and online merchants have been working hard to find the best possible ways to optimize the performance of...

Google Universal Analytics – What to Know

Google has officially released its Universal Analytics offering to the digital masses. While unlikely that there will be a virtual stampede to use the enhanced platform (at least right away), doing so could certainly position your...

The Latest Google Drive API is All About Collaboration

Earlier this week, Google launched its Google Drive Realtime API to allow developers to utilize Google Drive’s real-time collaboration features in their own applications. According to Google, this API is meant to offer collaborative...

Google Search Updates Coming Soon

The SEO industry has been on virtual pins and needles since last week, in frightful anticipation of a significant round of search algorithm updates. At SMX West, Cutts indicated that the Penguin algorithm update would be significant...

The Web Pro's Guide to Authorship Markup

Web professionals immediately embraced Google authorship markup, despite kind of being a tricky way to convince people to join Google+, when it was unveiled in 2011. In case you’re still (somehow) unfamiliar with authorship markup...

3 Unique Use Cases for Authorship Markup

Web professionals immediately embraced Google authorship markup when it was unveiled in 2011. In case you’re still (somehow) unfamiliar with authorship markup, know that it is a specific microdata set that utilizes the rel=author...

Google Fiber: The Future of Video Marketing

In Sept. 2012, Google launched an experimental super-speed Internet, which is capable of pumping out 700mbps through fiber-optic connections. It will revolutionize the way we stream videos and browse the ‘Net. Codenamed ‘Google...

Use Google PLA's to Give Consumers Ads They Want

Last week, DataPop launched the very first semantic advertising platform for Google Product Listing Ads (PLAs), leveraging a “deep understanding” of shopper intent, product details and performance signals to drive results...

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