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Google Store Gadget - Take That PayPal!

Google today launched what ultimately could be the most serious threat to PayPal yet. The Google Checkout Store Gadget , a product of Google Labs, enables the creation of an online store that's powered by Google Checkout. What...

Microsoft-Yahoo Search/Ad Pact: Alternative to Google

Microsoft and Yahoo have finally forged an alliance after months/years of on and off negotiations. Microsoft will power Yahoo’s search tool while Yahoo! will become the exclusive sales force for both firms premium search advertisers...

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MailChimp's Analytics360 WP Plugin Impressive

Email marketing service Mailchimp released an impressive free plugin today which displays tracking data from Google Analytics and its own email analytics data. The Analytics360 Plugin provides a comprehensive view of a blog's performance...

Big Moves for Bing and Google, Says AdGooroo Report

Adgooroo released its quarterly Search Engine Advertising Update today and the big winner looks to be Bing. The site surged to more than 22 million monthly visits and now calls some very big names (e.g. Dell, Sears, Hotels.com, Marriot...

Google Maps Gadget: Brick and Mortar Must-Have

As a consumer, you're probably used to seeing something like this on a "directions" page from a brick-and-mortar store: From the east, take route 66, head south on Main St . and so on. That can be a hassle. Worse, for...

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Google Checkout Buy Now Buttons Available

Last week Google announced the availability of Buy Now buttons for the exclusive purpose of selling digital goods. If you're an e-book seller or provider of individual software downloads you'll be very interested in this development...

Twitter, SERPs and Chicago Hot Dogs

Conduct just about any search and you will likely find some information stemming from a Twitter profile. Businesses have learned that leveraging Twitter is not only a good way to make your company accessible, but also to reach out...

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SERPs, Twitter and Chicago Hot Dogs

At the end of March, 2009, we started searching Google for particular keywords and phrases and noted where Twitter accounts appeared in the search results. What we found was interesting – Google was giving prominent positions...

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Change Feedburner Email Subject Lines

Feedburner is, hands down, the dominant RSS managment provider. Since its acqusition by Google however, few changes have been implemented on any notable scale. That changes today as some new capabilities have been brought to the Email...

New Adwords API from Google

Google has created an entirely new Adwords API (v2009) that, if you're a developer, is going to rock your socks off. Google has created new web services for managing campaign targeting options and campaign-level criteria. All Web...

Bing vs. Google: Ad Performance and User Behavior

Catalyst Group conducted a study pitting Bing versus Google and found some interesting results directly relevant to Web professionals. In the study, a search for "digital cameras" resulted in far more time on-page for Bing...

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Social Software Maturing: Too Little, Too Late?

Social software vendors are increasingly focusing on scenario-specific solutions and analytics according to new research released today by CMS Watch. CMS Watch's Enterprise Social Software & Collaboration Report 2009 evaluated...

Google Apps Plugin for MS Outlook & Exchange

Google Apps users will now be able to sync-up their Microsoft Outlook with their premier or education editions. According to the official announcement : Many business users prefer Gmail's interface and features to products they've...

Google's Local Business Center

If you operate a local, brick-and-mortar business, you will want to check out Google's Local Business Center (LBC). No doubt, consumers have learned about your business through a Google search, or found directions to your location...

New Adwords Editor (7.5.1) Released

Google released a new version of its AdWords Editor yesterday with several noteworthy updates. Advertisers are now able to make changes in a spreadsheet or custom application and import CSV files directly into the editor. Google has...

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