Posts tagged google&pageindex=29 RSS

Location Targeting in Adwords Improves

Google announced improvements to its location-targeting controls today which will give Adwords advertisers the ability to target users (or exclude them) by their specific physical locations. “By physical location, we mean the...

Google, Yahoo Jump on the Do-Not-Track Bandwagon

As the debate over do-not-track legislation rages on, Google and Yahoo continue to take steps hoping to appease those in favor of blocking all trackable user data. Google announced on their AdWords blog that they will adopt the familiar...

Android Developers Get Key User Statistics

Google's Android Market has released a new feature for developers called Application Statistics. As the name implies, developers can now see detailed data about their applications. More importantly, they can see data about who...

The Video Race: Who’s Winning?

Comscore today released data from its Video Metrix service showing that U.S. Internet users watched an average of 13.6 hours of online video content in February 2011, engaging in more than 5.0 billion viewing sessions. As you might...

Big Changes to Google Product Search

Google announced a significant round of changes for merchants using Google Product Search . These changes only affect Google Product Search listings and not Google Commerce Search or Adwords listings. For feeds targeting the United...

AdSense Gets a New Look for Mobile Users

Google has announced a change to the AdSense interface that optimizes for mobile devices. The upgrades allow for quicker access to accounts by mobile users who, until now, had to use third-party apps such as DuoSense for the iPhone...

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Natural Language Search at Bing Shopping

Consumers conducting queries (searching) on Bing Shopping will arguably receive a better (read more accurate) experience thanks to some improvements to how the search engine processes natural language queries - particuarly in regards...

Death of the Ad Network?

Add The New York Times Co., Hearst, Tribune and Gannett to the list of big publishers looking to push ad networks to the fringe. Over the weekend, these companies announced they will eschew the big ad networks and instead rely on their...

What Google's Farmer Update Means to Your Business

Google announced what may ultimately be one of the biggest changes to their algorithm yet . From the Official Google Blog: " Many of the changes we make are so subtle that very few people notice them. But in the last day or so...

SEO: Structured Data Poised to Influence SERP Position

When Website Magazine wrote about and advised on the importance of starting work on the implementation of rich snippets , did you listen? If you did – well done, your reward is coming soon. If you did not, you should have. The...

Analyze Your Adwords Performance vs the Competition

If you're anything like me, chances are you constantly measure yourself (or what you create) against that of the competition. The problem is you don't really know what the competition is doing in every case or at all times...

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Leave Explicit SERP Feedback for Google

Google is on the hunt for content farms - sites with shallow or low quality content - announcing the release of an experimental Chrome extension for people to block sites from appearing in their Web search results. In addition to blocking...

Google Analytics, Meet Webmaster Tools

Google continues to provide amazing ways in which search marketing professionals can improve their campaign efforts. The latest is this week’s announcement that webmasters using Google Analytics to track site data can link verified...

No More PSA’s in Adsense

Google announced today that it will begin to gradually retire public service ads (PSAs) from AdSense sites. PSAs are unpaid ads that would appear on publisher sites when Google was unable to serve a paid ad – for example, when...

Longer Headlines in Select Adwords Listings

Google has never been one to shy away from testing its search results pages. It's latest test will enable advertisers to display more information in the headline. Google is changing the placement of the first description line for...

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