Posts tagged google&pageindex=29 RSS

Microdata Wins - Schema.org Brings Richer Web

Google, Bing and Yahoo jointly announced a new initiative today at Schema.org to create and support a common vocabulary for structured data markup on web pages in Microdata. For many years search engines have worked independently of...

Google +1 for Web Publishers

Google formally released the +1 button today. This “social recommendation” and “annotation” feature is a new area for Google and in turn for consumers, publishers and of course advertisers (more on that later...

Google Charging for Location Extension Direction Clicks

Google announced last week that advertisers using location extensions will see performance metrics for directions alongside those for clicks and phone calls. Sounds pretty good, right? Well, Google will also begin to charge for clicks...

Google Updates Location Targeting for AdWords

According to a recent post at Google’s Inside AdWords blog, the company is striving “to make location targeting more accurate, easier to use and more flexible” for Web marketers. To that end, writes Nathania Lozada...

It's Time to Redefine "Mobile"

These days you can't read a story about business, e-commerce or the economy without coming across something about "mobile." And if you take every report, statistic or survey as fact you might just be convinced that desktop...

Is PayPal on the Ropes?

The hits are coming fast and furious to PayPal in what's adding up to be the most serious threats to the payment system giant to date. Three of the most powerful banks in the U.S. – Bank of America N.A., JPMorgan Chase &...

iPad Searchers Behaving Differently

Advertising network Chitika recently explored the different behaviors of iPad users vs. consumers on desktops and personal computers. When it comes to viewing Google search results, Chikita found that iPad users are more likely to...

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Big-Time IPOs Set to Flood the Market

There’s never been a better time to be an Internet startup, and not only because companies such as Google, eBay and Microsoft may buy you out for a few hundred million dollars. The initial public offering (IPO) market is also...

Microsoft Gains Ground with Skype Acquisition

Microsoft’s $8.5 billion acquisition of Skype was the company’s largest ever, and while most observers are reserving their final judgments, the move makes sense on a lot of levels. More than 170 million levels, actually...

Google Launching Chromebook Web-based Laptop

That’s Google’s tagline for the new Chromebook, a Web-based laptop that runs on the high-powered Chrome OS, stores all software, documents and data online, and is due to go on sale in June. The Chromebooks represent a new...

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The Deals Frenzy

Both Google and Facebook plunged into the daily deals pool within days of each other, respectively launching Google Offers and Deals on Facebook. Both launches will remain relatively limited in their geographic scope at the outset...

AdSense Earnings Falling? Here's Why

Google's Adsense publishers took to the Help forums the past week complaining of falling daily earnings. Before publishers rush off to strip Adsense JavaScript from their pages, know that Google simply changed how it managed the...

Google Brings TRUSTe Into Apps Marketplace

Google announced a new feature for its app marketplace today - a TRUSTe administered data privacy certification program. TRUSTe created the certification program for installable Marketplace apps to verify that app publishers/developers...

Mobile Search Queries Spike on Weekends

This week Google and Digitas announced a collaborative effort to better measure mobile marketing by combining "original Google and Digitas search and marketing data to forecast trends, inform investment strategies, and drive the...

Remove URLs from Google

Google announced today that they have removed a cumbersome and redundant requirement for removing URLs from its index via Google Webmaster Tools. The search engine will no longer require webmasters to block access to the URL they want...

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