Posts tagged google&pageindex=32 RSS

How Will You Monetize the Visual Web?

Google recently predicted that display advertising will be a $5 billion industry by 2015. Yahoo! keeps pushing display advertising (reporting a 17% increase in Q3) and claims to be as dedicated as ever to the medium. Jumping on board...

Visual Context with In-Page Analytics (Beta)

The problem with website analytics software is that it is developed with "number crunchers" in mind, making it nearly impossible for the rest of us to "visualize" how visitors are navigating and using website pages...

Google Leads the Way to Higher Display Earnings

Google recently predicted that online display advertising would become a $50 billion industry by 2015, and the company’s third-quarter earnings report seems to support that claim. While search remains Google’s largest revenue...

Links to Your Site Report Enhanced at GWT

Google Webmaster Tools has updated its “Links to Your Site” feature to show which domains are linking to a website. The improvement should provide those responsible for maintaining competitive link profiles with a greater...

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Webmaster Tools Update - Search Query Goodness

Google released several updates to Webmaster Tools which aim to provide site owners and managers with "more detail and more control" over how a site appears in search results. Google has added a "change" column...

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Analytics and Social Content Interaction

58% of Americans are now reporting that they perform online research concerning the products and services that they are considering purchasing according to Pew Internet. But to what effect? What should you do if you are interested...

Goo.gl URL Shortener Now Public

Goo.gl, the URL shortener Google launched last December, is now publicly available and can be used for any links on the Web. Google is actively touting the stability (near (100% uptime since launch), security (Google added automatic...

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User Reviews' Growing Importance to Business

Word-of-mouth marketing, feedback and testimonials have been a big part of every successful business long before the Internet even existed. Remember comment cards? But today, user input and user reviews are more important than ever...

Is Google Losing Its Grip on Search?

When Google Instant launched earlier this month, the relatively indifferent reactions from the Yahoo and Microsoft camps came as no surprise. No one expected Google’s competitors to come out and say that the world’s dominant...

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The Future of Display? Better Ask Google

Twelve years ago this week, Google became officially incorporated and began its creation of the Web search industry – or, one could easily argue, the Web itself – as we know it today. On Tuesday, the company re-emphasized...

Facebook's Page Browser

Facebook has an interesting feature that you might not know about - recommended page subscriptions, or the Facebook Page Browser. Essentially, its a page of Facebook Pages that are recommended to you based on your Facebook site activity...

Google Updated Keyword Tool Out of Beta

Google announced that its updated Keyword Tool, which combines features from the previous Keyword Tool and Search-based Keyword Tool, is now officially out of beta. The updated Keyword Tool is now the only Keyword Tool available in...

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Quality Score: Advanced Questions (and Answers)

If you’ve been advertising with Google AdWords for a little while, you probably have a handle on the basics of Quality Score: what it is, what it does, how it’s calculated, and how it affects your campaign performance and...

WM Radio: Protecting Your Big Idea, Google on the Ropes

This week on Website Magazine Radio we talk with Intellectual Property Attorney Mark J. Rosenberg about protecting your million-dollar idea from the competition. Also, we talk about Google's biggest threat to date and how users...

Google ACE Tool Goes Global - Split Testing Adwords

Google's AdWords Campaign Experiments or ACE (a free tool for testing and measuring changes to keywords, bids, ad groups and placements) announced in early August 2010 is now rolling out globally. What will be appealing to advertisers...

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