Posts tagged google&pageindex=4 RSS

Pre-Penguin Link Auditing for SEO Clients

Search engine optimization professionals are expecting Google to unleash a Penguin update by the end of the month, sending (potentially) the search results into flux once again for millions of enterprises. Since Penguin is more about...

Guide to Moving On Up with SSL

There are numerous reasons for websites to start using HTTPS over HTTP. Not only does using HTTPS improve and increase security for consumers during the course of their digital experience, but the presence of a secure connection is...

Digital Life After Google Search Appliance Retirement

Google indicated recently they would be retiring the Google Search appliance. Users of that business-focused product are now weighing their options about what technology solution is best to migrate to, and Hawk Search has announced...

Do Your Future SEO Self a Digital Favor; Don't Do Link Networks

In its continued fight to keep SERP spammers at bay across the globe, Google has apparently penalized a Japanese-based link network. Announcing the news on its Japanese Webmaster Blog, Google indicated they targeted the network for...

Debunking Old-School SEO Myths; Link Building in the C-Block

It's really interesting to see how the practice of search engine optimization has evolved over the 15 years I've been in the industry. No longer are discussions about keyword density, title tag optimization or link juice the...

Google Shows Promise in Social Login

Facebook's virtual stranglehold on social login seems to be loosening. Customer identity management provider Gigya released its Landscape of Customer Identity report for Q4 2015 and found that while Facebook credential accounted...

Don't Panic SEOs, That Wasn't Penguin (Yet)!

If you've seen some position/ranking shifts on Google the past few weeks (and drops or increases in traffic as a result), you're not alone. Early indications are that the recent fluctuations in the search results are simply...

Quick Hit: Anchor Text & Google Rankings

SEO software ahrefs has released an interesting study on the correlation of exact match anchor text links with rankings. Researchers set out to discover if there was any correlation between the percentage of exact-match anchor text...

In-Depth Search Results at Google in Focus

Google made an interesting change to in-depth articles featured in its search results in an apparent effort to make them more like the regular organic search results. The search engine dropped the percentage of results that show in...

Google Algo Update (January 2016)

While the doom-and-gloom crowd predicted a Penguin update before the online shopping season of 2015 and a significant shift in the SERPs as a result, that never materialized (it never does before a holiday). Reports emerged over this...

Mobile Text Ads Get a Makeover at Google

Google has redesigned the look of the text ads that appear on publishers' mobile websites. The new format, according to Google, allows for "higher performance with a more beautiful and user-friendly appearance." We'll...

QUICK HIT: Here Comes Bing...

Bing is now powering AOL's Web, mobile and tablet search, providing paid search ads and algorithmic organic search results to AOL's properties worldwide. The deal, which was announced last year and just rolled out over the...

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Can Google Beat Pinterest?

The days of popular social pinboard Pinterest may be numbered. Google introduced a new feature on its search engine that provides users with a way to save images they find to collections which they can access at a future time. The...

Stop Forgetting Stuff with Google Calendar Reminders

Google is making it easier for people to manage their days, as the tech juggernaut unveiled a new feature called “Reminders” for Google Calendar. Reminders can be used alongside scheduled events to help users remember all...

Google Android App Update Focuses on Entertainment

Google is making it easier for Android users to find more details on their favorite musicians, actors, TV shows and movies with its latest update. The update to the Google Search app for Android helps users find song recommendations...

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