Posts tagged google&pageindex=9 RSS

5 Certificates to Prove You're a Master of the Web

One of the realist challenges for Internet professionals is in getting the respect they deserve from others in the world of business. That may be because doctors, lawyers, even real estate agents and accounts, receive accreditation...

Link Building for Retailers: The Good, The Bad & The Ugly

:: By Jason Hulott, SpeedieConsulting :: What's link building for? If you just say SEO, you could be missing out on a huge amount of potential traffic and business. You need to think beyond simply getting links for Google. You...

Index & Optimize Mobile App Content for Search

Google announced a new capability called App Indexing in late October that provides the ability for the search engine to index content found within Android Apps and display it on result pages. Thanks to this app content indexing capability...

The Golden Rule of Meta Descriptions

Meta tag descriptions have long played a significant role in the optimization of websites for search engine placement. A great deal of attention has been paid to the tactic over the years, and discussions about optimal length, and...

Can You Hear Me Ka-Ching Now? Calls as Conversions Come to AdWords

Google announced at the beginning of October that phone calls would soon be added as a conversion type within AdWords and that day has finally come. The mobile click-to-call ads will now be shown in the regular Conversion columns....

Add Quick Action Buttons to Gmail Emails

Google has expanded the functionality of its “Quick Action buttons”, allowing consumers to effortlessly take actions on new types of tasks without digging through an email message. The Quick Action feature presents clickable...

Ad Testing Comes to Google AdSense; Web Publishers Rejoice

The only way to generate more revenue from your website if you're an information publisher is to make sure that the advertising that is being displayed is actually doing its job (getting clicked). But what will move the digital...

For the Love of (Website) Speed

At some point Internet professionals are going to wonder just how fast is fast enough when it comes to their website. It seems every time webmasters turn around they are being inundated with research highlighting the benefits of faster...

What's Your GEO-Rank?

Search engines have evolved to the point where Internet professionals must understand where their website is actually ranking when users search for them (and their content or services) from different locations. Doing so can help today’s...

Call Tracking for DoubleClick Search

Advertisers are beginning to understand that as search and display take an ever-larger portion of their marketing budgets, at some point they'll need to show value; essentially, they need to prove that the money they are spending...

Google Play Services Get Serious

It may have flown under the digital radar of developers, but Google has unveiled a new release of its Play services, which includes the Google Mobile Ads SDK, and offers improvements to geofencing, Google+, and Google Wallet Instant...

Security Notifications in Google Webmaster Tools

There's nothing more heart wrenching than discovering that a website has been the subject of a spam or malware attack. It's stressful as anything you will encounter in your professional career and can put you more than a few...

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Insider Look: A Seat at Zendesk’s Longtable

Google and Apple fuel many standards and trends in Web communities, but when they really started to take design seriously, it led to the trend of heavily design-led software. Zendesk Chief Creative Officer Toke Nygaard says that as...

The Rich Snippets Shakeup of 2013

One day you're "in," the next day you're "out." That seems to be the case for rich snippets, a once very real opportunity for many search engine optimization professionals struggling to differentiate their...

More Website Pages, Higher Rankings? Umm... No.

It might seem logical that more Web pages would equal higher rankings (at least in a roundabout way) but that’s apparently not the case according to a new video from Google’s Matt Cutts. Cutts essentially explains (within...

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