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Last week, Google revealed a new look, feel and (most importantly) functionality for its Google Places for Business dashboard. The changes will roll out over the next few weeks, but let’s take a closer look to see what all the...
UPDATE: Google local listings to support individual business departments and multiple practitioner listings - LINK...
While Google+ is not the most popular site on the 'Net, when it comes to social networks, it is certainly one of the most important. This is especially true for local businesses, because maintaining a profile on Google+ not only...
It doesn’t take a digital guru to see that local advertising is a wildly popular topic for the Web business community. Since most small businesses generate a strong percentage of their new business from the ‘Net , it only...
Google is finally putting last year’s acquisition of Zagat to good use. The search engine giant added a new local feature to its social network, Google+. The Local tab, which is located on the right-hand side of Google+, enables...
Google has been focusing heavily on mobile and local search recently and released two features today which help further its prominence in these arenas. Google added new “shortcuts” (see image below) to commonly searched...
Google is now supporting two important ad formats for mobile devices in Product Extension Ads and Product Local Ads. Product Extension Ads, which enable advertisers to display product images and product details, will now show within...
Google announced improvements to its location-targeting controls today which will give Adwords advertisers the ability to target users (or exclude them) by their specific physical locations. “By physical location, we mean the...
This year, 46% of retail sales will be influenced by the web – but more than 90% of total retail transactions will occur in-store, from small neighborhood boutiques to national chains according to eMarketer's Mobile Marketing...
Google officially rolled out its Google Tags product this morning and it's one of the most significant (and meaningful) changes to the local search advertising landscape in a very long time. "Tags" are simply yellow "markers"...
Unless you’ve been living under a very large rock the past 18 months, the recession we’ve been in has forced marketers to do two things – look for new opportunities to promote their businesses (and websites) and be...
As a consumer, you're probably used to seeing something like this on a "directions" page from a brick-and-mortar store: From the east, take route 66, head south on Main St . and so on. That can be a hassle. Worse, for...
If you operate a local, brick-and-mortar business, you will want to check out Google's Local Business Center (LBC). No doubt, consumers have learned about your business through a Google search, or found directions to your location...
Google Shows More Results in Local OneBox...
20 Terrific Tumblr Themes
E-Commerce Social Traffic Declines, Tablet...
Google+ Page Management Comes to Sprout Social
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