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Obsessed with Klout?

Over the past few weeks, I have been obsessed with Klout. No, not clout, but Klout — the Web-based measurement service that gauges just how influential a person really is in the social sphere of the ’Net. My interest in...

What The Web's Saying About Google Plus

Google CEO Larry Page confirmed this week, as predicted, that the company’s new social network has surpassed 10 million users in less than two weeks. While neither Facebook nor Twitter had anywhere near the global reputation...

20 User Review Websites Critical to Small Business

According to an internal analysis of small business search results, Marchex – a provider of small business marketing products – found that more than 80 percent of results did not point to the websites of those businesses...

Google Zeitgeist 2010 Insights: How 'Bout Them Apples?

Google's annual analysis of search, Zeitgeist, has been released for 2010. Along with some unsurprising results - such as leading events of the Haiti earthquake, Chile and ... Justin Bieber - there are some interesting observations...

User Reviews' Growing Importance to Business

Word-of-mouth marketing, feedback and testimonials have been a big part of every successful business long before the Internet even existed. Remember comment cards? But today, user input and user reviews are more important than ever...

Chasing the Real-Time Web Trends

Top ‘Net Resources for Real-Time Search & Content Marketers Real-time search has arrived and it presents some viable opportunities for those involved in content marketing and the promotion of websites. If you are interested...

Google's Realtime Search for Business

Google has tuned up their Realtime Search and is letting it loose on the public. The greater Web world, including consumers, might not yet be aware of this search revolution but marketers and Web business need to take notice -- now...

Why Do People Friend and Follow Brands?

Two separate studies have been released over the past week that show why people "friend" and "follow" brands on sites like Facebook and Twitter. The first, from Google, looked at Facebook. The study found that 55...

Twitter Gets One Step Closer to Google

It's no secret that Twitter has been mostly centered on a "push" mentality – throw enough out there and something will stick, and you'll gain followers in the mean time. Of course, the more followers you have...

The Decade's Most Influential Internet Moments

The Webby Awards, handed out by New York's International Academy of Digital Arts and Sciences, have announced their list of the top 10 Internet moments of the decade. With just a quick scan, the list is impressive and underscores...

Google Social Search and the Battle for Social Dominance

Google has announced the release of Google Social Search; promising to bring the most relevant results to your queries by indexing the content submissions of your "social circle." Here's the quick version of how it works...

Twitter, SERPs and Chicago Hot Dogs

Conduct just about any search and you will likely find some information stemming from a Twitter profile. Businesses have learned that leveraging Twitter is not only a good way to make your company accessible, but also to reach out...

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SERPs, Twitter and Chicago Hot Dogs

At the end of March, 2009, we started searching Google for particular keywords and phrases and noted where Twitter accounts appeared in the search results. What we found was interesting – Google was giving prominent positions...

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Big Winners and Big Losers for April 2009

As a Web professional, it's never a bad idea to take a broad look at where consumers (and your competition) are spending their time. So today we look at four online categories important to your business; social submission sites...

Twitter's Big News has Huge Implications for Search

Twitter's VP of Operations, Santosh Jayaram, has come out and said that Twitter will soon start crawling and indexing links included in tweets. That's big. Take a look at TinyURL's home page - they claim more than 222 million...

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  • Explore the WEB 100!

    Discover the Tactics and Techniques of the Top Digital Enterprises today in Website Magazine's Special Spring Issue - Web 100. Learn more...
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