Posts tagged google_2b00_&pageindex=2 RSS

Hashtag Search at Google?

If you didn't think Google+ was important to your digital marketing initiatives, you better think again. Users in the U.S. and Canada that are searching on Google for a hashtag will now see a relevant set of Google+ posts on the...

Google Expands Authorship Program, Releases Embedded Posts

Two new features have been released for Google+ that will support those that are creating and sharing content online, as well as boost the activity on the laggard social network. Google announced that is has begun integrating Google...

Buffer Adds Google+ Support

Buffer is stepping its social game up. Not only did the social sharing app enable custom scheduling just a month ago, but now businesses also have the ability to post updates onto their Google+ Pages. The new update enables both free...

10 Ways to Rethink Link Building

:: Christy Belden, LEAP :: Poor link building. Once the bastion of search engine optimization, it continues to come under attack by Google – and for good reason. Over the years, many SEO practitioners have used misleading, black...

Last-Minute Father’s Day Strategies for Google-Minded Merchants

Dads may typically be easy to shop for, but those doing the purchasing might be a bit pickier. This Father's Day, shoppers are looking to get more bang for their buck. They also want to access product and business information seamlessly...

Which Social Network is Best for Merchants?

For the most part, e-commerce and marketing professionals tend to agree that social media plays an important role in the success of an online retail business. That’s good to know, but one tiny problem remains: With so many social...

Common Google Ad Extensions for E-Commerce Merchants

Google Ad extensions give potential customers more reasons to click on paid search ads. By including additional information, such as contact information, more website links or special offers, advertisers can meet the demands of information...

Google+ Page Management Comes to Sprout Social

As a regular Sprout Social user, I was pleased as I can be about yesterday’s release of the new Google+ Pages API integration, which gives Sprout’s 10,000 customers the ability to manage Google+ pages. Finally! “Today’s...

7 Ways to Build Authority on Google+

As the looming Penguin update (version 2.0) hovers overhead, search professionals are left wondering how the unknown changes to Google’s search algorithm will impact their company’s digital visibility. While Google always...

Could Google+ Play a Role in the Upcoming Penguin Update?

On Friday morning, Matt Cutts, the person in charge of Google’s webspam team, announced via Twitter that the search engine would be rolling out the next generation, version 2.0, of its Penguin update (originally released in April...

Five Mother’s Day Social Strategies

Sunday is Mother’s Day, which not only means that you still have time to pick up gifts for the most important ladies in your life, but also that brands have put their Mother’s Day marketing campaigns into full force across...

Google+ Sign-In Available at Janrain and Gigya

Social sign-in has been a helpful feature to site owners and visitors alike – it enables visitors to log into a website with existing social profiles, while also increasing engagement levels and enabling site owners to gather valuable...

Business Gets Personal with Google+

By Allison Rice, Amsterdam Printing When Google+ first arrived on the social media scene in mid-2011, it didn't make much of a splash. In fact, Google made it a point of not making a big deal about its release. It was, as Google...

Crash Course in Google Hangouts

Chances are that your brand’s Google+ page doesn’t have as many followers as its Facebook or Twitter pages, but instead of neglecting this social network because of a lack of engagement from fans, you should find a way...

The Web Pro's Guide to Authorship Markup

Web professionals immediately embraced Google authorship markup, despite kind of being a tricky way to convince people to join Google+, when it was unveiled in 2011. In case you’re still (somehow) unfamiliar with authorship markup...

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