Posts tagged harris interactive RSS

Download Day is December 25

A new survey shows that Christmas Day is huge when it comes to app downloads – with 30 percent of smartphone/tablet owners planning to download a mobile app on Dec. 25 this year. The SOASTA study, which was conducted by Harris...

Irrelevant Content Is Killing the UX

A new study proves that irrelevant content can kill the user experience. The 2013 Online Personal Experience study, which was conducted by Harris Interactive on behalf of Janrain , reveals that 74 percent of online consumers get frustrated...

Are Return Shipping Fees Scaring Away Your Customers?

Apparently, I’m not the only one who finds return shipping fees kind of annoying, because according to a new survey by ShopRunner , 81 percent of online shoppers are “not likely” to make repeat purchases from retailer...

Emails Driving E-Commerce Activity

While there are many advertising avenues that online retailers can leverage to reach out to their customers, few can garner a better return on investment (ROI) than email. In fact, a recent study commissioned by Listrak and conducted...

Chores Rank Higher than Passwords, Study Says

Is solving world peace easier than remembering passwords? While the answer to that question should be obvious, a new study from Janrain and Harris Interactive reveals that 38 percent of adults sometimes think it would be easier to...

Americans Don’t Trust Info on the ’Net

Not only are Americans unforgiving when it comes to faulty websites on the ’Net, but a new study reveals that they also don’t hand out their trust very easily either. The Mancx survey, which was conducted by Harris Interactive...

Use Video to Drive Brand Interest (Not Direct Sales)

A new survey from Harris Interactive and brand agency Digitas reveals an increased urgency for brand investment in video, showing that 46 percent of online video viewers in the U.S. say that if they are watching a video online that...

What Makes a Most Memorable Mobile Ad?

According to a survey by Harris Interactive, more than 77 million Americans are estimated to recall seeing a mobile advertisement, and 39 million are able to recall the brand category for that advertisement. The most memorable ad categories...

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