Posts tagged holiday&pageindex=1 RSS

Marketers Planning to Increase Social Investments for the Holidays

The 2014 holiday shopping season is already forecasted to surpass last year’s earnings, and new data shows that brands are planning on increasing their investment in social media as a way to drive sales. In fact, data from marketing...

19 Happy Holiday Hashtags

The holiday season is a time to spread good cheer, and one of the best places for brands to show their spirit is on social networks. In fact, many brands have been leveraging hashtags to amplify their posts and gain extra visibility...

Most Consumers Shop Online, Despite Frustrations

Despite running into frustrations when shopping online during the 2012 holiday season, more than half of U.S. and U.K consumers surveyed in a recent study reveal that they plan to do most of their holiday shopping online this year...

5 Ways to Win the Holiday Inbox Competition

Thanksgiving week is finally here, which means the majority of online retailers have hit send on at least the first round of their holiday email campaigns. And even though email has proven to be a top performing channel, retailers...

Keeping Up with Holiday Data

It is likely that you will come across a variety of metrics this holiday season, not only from your own brand, but also metrics from the commerce industry as a whole. These insights can be leveraged to gauge how the season is shaping...

Mobile's Impact on Holiday Shopping

Savvy shoppers’ most valuable tool this holiday season will be their smartphone, as many will leverage their handy devices to look up product information or find nearby stores while on the go. In fact, a new report from mobile...

33 Million Thanksgiving Day Shoppers

Despite all of the “No Shopping on Thanksgiving Day” pledges you have likely seen on social networks like Facebook, the National Retail Federation (NRF) predicts that 33 million consumers will be shopping on November 28th...

SMBs Prepared for an Earlier Holiday Season

It’s not only the major retailers like Walmart and Best Buy whose holiday campaigns are starting earlier this year, because a new Ink from Chase report reveals that 34 percent of small business owners are planning promotions...

7 Pinterest Tips for the Holidays

Anyone paying attention to social strategy knows that Pinterest didn't spend its "offseason" resting on its laurels and relaxing by the pool. Instead, the company was hard at work all summer bolstering its business features...

Holiday Shoppers to Spend More on Gifts This Year

One in five consumers plan to spend more on gifts this year according to the Holiday Shopping Survey from Accenture, which is welcomed news for retailers both on and off the Web. Along with increased spending, however, this year’s...

2013 Holiday Prep Checklist for SMBs

Getting ready for the holidays can take several months, depending on how much preparation your digital business requires. Yet most Internet professionals don’t have that type of time on their hands, leaving many worried as November...

Scary Social: 6 Strategies to Avoid

As we tread through the month of October, many brands are getting in the Halloween spirit by adding some spookiness to their social strategies – whether it be through holiday-related cover photos or Halloween-themed contests...

Start Promoting: Holiday Guide for Merchants

The term “holiday” is defined as a day of festivity or recreation when no work is done. For merchants, however, holidays tend to increase the workload and (hopefully) sales, because holidays typically give consumers more...

Don't Forget Small Business Saturday

There is no doubt that as November approaches, retailers certainly have Black Friday and Cyber Monday top of mind. With that being said, they should also not forget about Small Business Saturday. American Express formed Small Business...

Say Hello to Facebook Monday

Some merchants are forgetting about Cyber Monday, and instead, are focusing their energy on “Facebook Monday.” This is because a new survey from social commerce solutions provider Payvment reveals that Facebook merchants...

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