Posts tagged issue-65 RSS

Editor's Letter - May 2013

It does not matter what industry or vertical your enterprise is competing within, the question regularly raised in discussions among Web professionals and the savvy, digitally minded businesses that employ them is often (almost always...

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May 2013 'Net Briefs

Facebook's News Feed Gets Personal: Facebook has made yet another significant round of changes to its news feed, inching ever closer to a personalized, digitized newspaper for the Internet age. The most significant change to result...

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Gamification: Motivation or Inspiration?

There’s been a lot of talk about gamification being the future — specifically, the future of increasing customer engagement and retention. But before a single resource is put toward the emerging trend, there's something...

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50 Top Quality Cloud Vendors to Explore

The pursuit of quality is driving Web companies to turn to the cloud for seemingly everything these days — from application processing to data storage and security. Whether the business goal is to reduce costs, increase agility...

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4 Ways to Bring the Store Shelf to the Product Page

Since the genesis of e-commerce, merchants have been trying to bridge the gap between online and traditional shopping — with varying degrees of success. While many have come up short, savvy retailers are now using a combination...

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Future Proof SEO Campaigns

The search results pages of popular search engines are changing dramatically into far more dynamic resources. Is your digital presence ready; is it future proofed? Many of the search engine optimization industry elite today believe...

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Designing a Friendlier User Experience

As more consumers shop online, Web retailers are experiencing welcomed traffic spikes and recognizing the need to increase their IT spend in 2013 to keep up with the demand. According to the 2013 Shop.org and Forrester Research Inc...

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Driving Web Traffic

Are you on the Road to Web Success? You’ve spent weeks, maybe even months, optimizing your website to provide compelling information and a great user experience. Everything is ready to go, but for some reason, you’re having...

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Using Unicode Symbols in Email

PICTURE THIS: Can Using Unicode Symbols in Email Increase Engagement? The subject line is an important variable in the success of email marketing campaigns, but most email marketers aren’t aware of just how creative they can...

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Become a Site Search Superstar

Learn to Maximize Searches Conducted on Your Website Information publishers and service providers (at least those with massive and deep archives of information) are finding that site search isn’t just useful for Internet retailers...

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C-Suite Social Media Guidelines

Risk aversion, time constraints, fear of negative feedback and a lack of a social media strategy are the primary barriers to C-Suite social media engagement, according to the respondents of BRANDfog’s 2013 CEO, Social Media Leadership...

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Practical Approaches to Underutilized Domains

The domain name industry is poised for a rather epic shift, as the first new gTLDs are expected to begin arriving in late summer/early fall of 2013. Whether your approach when that time comes is to add to your portfolio and invest...

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5 Consumer Expectations for Mobile

Mobile devices are taking over. By 2016, there will be 1 billion smartphone users, with 257 million smartphones and 126 million tablets in the U.S. alone, according to Forrester Research. In order to capitalize on this popular technological...

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Startup Advertising: Google vs. Facebook

Whether a startup is run from an office, inside the local coffee shop or in a basement, one thing is for certain: It needs exposure on the ’Net. However, with the shoestring budgets startups typically have, it’s important...

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Does Your Affiliate Network Miss the Mark?

Not all affiliate networks are created equal. In fact, there are hundreds (if not thousands) of networks advertisers can leverage, and the disparity between the good ones and the bad ones only stands to widen making it more important...

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