Posts tagged lifetime customer value RSS

Offermatic Launches New Marketing Channel

Wednesday saw the debut of OfferMatch , the first pay-for-performance marketing channel from Offermatic . Offermatic is a startup company that delivers targeted offers to consumers based on the purchase history of their members in...

Three Highly Effective Home Pages: What We Can Learn

The website home page has gone through many transitions. We've seen the brochure-style page, the links-galore page and the Flash-frenzied page, to name a few. And, while many visitors come to sites through specific channels and...


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