Posts tagged listrak&pageindex=2 RSS

E-Commerce Abandonment on the Rise

Shopping cart abandonment has risen to 71%, as reported by Forrester, translating into an $18 billion issue for online retailers. With 7 out of 10 carts being abandoned, it becomes imperative for online retailers to put a strategy...

Listrak Adds Another E-Commerce Partner

For the fourth time in the past two months, e-mail marketing firm Listrak is announcing a new partnership with a leading e-commerce solutions provider. Shopping cart software company X-Cart is the latest to adopt Listrak’s automated...

Magento Merchants Gain Solutions from Listrak

Ecommerce platform provider Magento and email marketing solutions firm Listrak have announced their partnership to provide online retailers with Listrak’s fully-integrated Magento Extension, which includes solutions for automated...

Miva Merchant Enlists Listrak to Reduce Abandonment

E-commerce software and services provider Miva Merchant is teaming up with Listrak, a leading email marketing solutions firm, to provide merchants with Listrak’s automated shopping cart abandonment solution. Shopping cart abandonment...

Fight, Fight Against Cart Abandonment

Shopping cart software 3DCart announced a partnership with email marketing service Listrak to provide its merchants with Listrak's automated Shopping Cart Abandonment Solution. Cart abandonment is estimated to cost Internet retailers...

Retailers Lack Cart Abandonment Strategies

It’s not surprising that shopping cart abandonment rates continue to rise as today’s online shoppers have more resources than ever to compare prices and scour the best available deals. The latest figures show that 7 out...

Eight Tips for a Viral Email Acquisition Campaign

Email marketers that follow the best practices for acquisition, relevancy and deliverability still lose about one-third of their subscribers annually due to bounces, unsubscribes and spam complaints, according to the Email Experience...

Barriers to Email Engagement

According to a survey released today by email marketing firm Listrak , retailers are missing critical opportunities to engage customers and drive sales. The study revealed that retailers cite "communication overload" and...

Listrak Release Puts Emphasis on Remarketing, Reporting

Thanks to deeper integrations with Omniture and Google Analytics, the latest release of Listrak’s Web-based email marketing platform is one that online retailers may find particularly useful for planning their strategies around...

Top E-Commerce Merchants Could Be More Welcoming

A study of e-mail marketing practices in the e-commerce industry has revealed that 99 percent of the top 500 retailers are missing out on a critical opportunity to engage customers and drive revenue. The survey, conducted by e-mail...

Listrak Campaign Erases Merchant's Cart Abandonment Woes

While analysts estimate that shopping cart abandonment costs e-commerce merchants $18 billion in lost revenues each year, a recent survey revealed that fewer than 15 percent of online retailers have a plan in place to combat the issue...

Listrak Provides E-mail Marketers With Expanded CRM and Analytics

E-mail service provider Listrak has released a new version of its Web-based E-mail marketing platform that includes expanded integration with Salesforce, Omniture and Google Analytics. A leading E-mail marketing solutions provider...

Automated Profiling Filters in Listrak 4.5

Email marketing service provider Listrak announced version 4.5 of its web-based email marketing and customer engagement solution . Most notable in this release are a number of new profiling filters as well as automated delivery of...

Segmentation and Testing Features New to Listrak 4.4

Email marketing solution provider Listrak announced version 4.4 of its offering today. Enhanced segmentation capabilities in the Listrak list wizard and A/B Split Test Segmentation capabilities are the new features. Let's take...

ESP Listrak Opts For Google Maps Geo Tracking Reports

Email marketing service provider Listrak has expanded its Geo Tracking capability by integrating the web-based mapping service application from Google Maps. Geo tracking (in relation to email marketing) refers to the ability to plot...

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