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As a consumer, you're probably used to seeing something like this on a "directions" page from a brick-and-mortar store: From the east, take route 66, head south on Main St . and so on. That can be a hassle. Worse, for...
comScore reports the number of people who sought local information on a mobile device grew 51 percent from March 2008 to March 2009. The mobile browser is the leading access method for seeking local information, with 20.7 million users...
If you operate a local, brick-and-mortar business, you will want to check out Google's Local Business Center (LBC). No doubt, consumers have learned about your business through a Google search, or found directions to your location...
There has been a surge of annual growth for local search, according to a study conducted by comScore released today by the Yellow Pages Association. Local search grew 58 percent in 2008, reaching an annual total of 15.7 billion searches...
One of the challenges in the local advertising and local Web publishing spaces is that there has not been an ad exchange or network which has worked effectively on that often micro level. That's all about to change with the release...
MySpace and Citysearch are teaming up to offer MySpace Local. The new directory combines Citysearch's functionality of allowing users to search, review and rate businesses. And, it adds MySpace's flavor by allowing users to...
When the going gets tough, the tough (or smart) get out and buy some lists. Local search site and advertising network Local.com today announced the acquisition of approximately 14,000 local business advertisers from LiveDeal, Inc....
If you're a local business owner looking to capitalize on the boom in social media marketing, look no further than MapQuest. Yes, Mapquest. The once-leading map site, since displaced by Google Maps, has recently added a local Twitter...
Local search network Local.com announced that they will begin integrating local video ads in their website courtesy of an agreement with Jivox . The current implementation incorporates geo-targeted video ads from Jivox, an online video...
Online video advertising service Jivox announced a promotion for small and medium-sized businesses for holiday ad campaigns. Between today and December 31, 2008, advertisers that spend $500 with Jivox will receive a $500 credit for...
Video advertising network Jivox expanded its publisher network and will now provided its locally focused content to sites such as Examniner.com and Accuweather.com . The Jivox Publisher Network is a network of premium publishers that...
The 35-million member strong European social networking site Netlog has opened its translation and localization capabilities to third-party developers. The site's translation system allows nearly instant translation into 23 languages...
Local search and advertising network Zvents announced a collaboration with Microsoft to power its Events, Venues and Performers platforms for MSN City Guides. “Our goal is to deliver an incomparable local event experience to MSN users...
As local search and local advertising continue to pick up steam, you may want to ensure your website can be found for geographic searches. That's where geo-tagging (or geo-coding) comes in handy. Geo-tagging is a way to add geographical...
As small business owners become aware of the cost-effectiveness and other benefits of local online advertising over advertising in traditional media outlets, their curiosity is often tempered by their unfamiliarity with this form of...
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