Posts tagged location based marketing RSS

How to Use Location Data for More Targeted Campaigns

:: Jeremy Anspach, PureCars :: Thanks to mobile, consumers and brands are more connected than ever before. In 2015, 68 percent of Americans owned smartphones, and 45 percent owned tablet computers. What’s more, shoppers are increasingly...

SoLoMo: Location-Based Mobile Marketing For Non-Brick-and-Mortar Businesses

How do you ask your customers to “check-in” or use a geo-social app when they can’t walk into your building? It can be a challenge for any business or brand without a store or physical location to create location...

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