Posts tagged loyalty programs RSS

Online-Only Loyalty Programs that Rock

Loyalty programs have long held a prominent role in many industries – most notably lodging, transportation and grocery. Loyalty programs can help gather valuable customer data, assist with retention efforts and increase customers’...

Small Biz Hip to Retention, Slow with Loyalty Programs

It's hard to argue with the fact that it costs more money to acquire a new customer than to retain one. New research, however, indicates that for the first time, small business owners (SBOs) are investing more time and resources...

Burger King Delivers Food, Loyalty Initiatives

Forget content – taste is king for BURGER KING’s newly expanded BK Delivers program, which allows consumers who live or work in certain delivery zones to have Burger King food delivered to them (with a $10 minimum order...

4 SoLoMo Loyalty Program Leaders

Rewarding consumers for positive behaviors (e.g. purchases, social activity, etc.) is a win-win for brands and customers. To take advantage of the many benefits of loyalty and engagement programs, however, companies must transcend...

Exploring Loyalty Programs and Their Many Benefits

Loyalty programs can be a highly effective way to build brand loyalty and encourage new brand advocates. From periodic discounts or rewards for promoting the brand, membership certainly has its benefits. And no one benefits more than...

Loyalty Programs & Customer Retention

When you spend thousands of hours on SEO and thousands of dollars on paid search or display advertising, you better absolutely be sure that not only are you converting visitors but that you’ve got strategies in place to ensure...

Loyalty Programs as a Customer Retention Tactic

When you spend thousands of hours on SEO and thousands of thousands of dollars on paid search or display advertising, you better be absolutely sure that not only are you converting visitors but that you’ve got strategies in place...

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