Posts tagged marketing&pageindex=9 RSS

Viral Marketing: Surpassing Survival

by Michelle Wicmandy Viral marketing is like [the TV show] Survivor — if you’re not adding value to the community, you’ll quickly find yourself voted off the island. It’s a concept that only works when participants...

Cost Per Twitter Lead?

It is increasingly clear to many that marketing is becoming solely about engagement. Pontiflex has a way for advertisers to build and grow lists of Twitter users using Cost-per-Lead (CPL) advertising. In addition to basic user information...

Site-Side Behavioral Targeting

SaaS website testing and personalization provider Amadesa announced the launch of an automated, site-side Behavioral Targeting capability. The algorithm analyzes hundreds of anonymous user data attributes (time of day, day of week...

Internet Strategy Forum Announces Keynotes

The Internet Strategy Forum announced "Titans of E," the keynote presenter line-up for its sixth annual summit conference taking place on July 23 in Portland. The event provides a unique opportunity to hear keynote presentations...

Twitter Reaches a Crossroads

Twitter is easily one of the most hyped platforms on the Web over the past year. And rightly so; it's astronomical growth rate is a rarity. But according to new data from Compete.com, Twitter's growth has hit a major wall....

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SiteCore Marketing Suite Coming Soon

Mark your calendars - an impressive online marketing suite looks like it will be released by web content management systems provider SiteCore around June 30th. The Online Marketing Suite is an add-on to the already robust Sitecore...

Omniture App Measurement for Facebook

Omniture has created a new tool designed to measure the popularity and success of Facebook applications. Dubbed App Measurement for Facebook, it utilizes the reporting capabilities of the company's online analytics solution SiteCatalyst...

Exclusive: Getting Into Website Sponsorships

Our society has become saturated with traditional display advertising. Consumers have learned to tune out, or even pay to omit ads altogether. Product placement and sponsorship are appearing more than ever in radio, television and...

ineedhits Unveils Reseller Program with API

Search engine marketing service provider ineedhits enhanced their private label reseller offering with a new API based solution for qualifying partners. The API driven reseller program will allow partners to sell ineedhits' range...

Adwords Interface Changes (Beta)

Google made several live enhancements to its Adwords offering and is expanding its beta test to include more advertisers. Features of the partial beta roll out include: Performance graphs will help advertisers identify trends over...

Welcome Emails: How Do You Compare?

Email marketing and creative services agency Smith-Harmon announced last week the Retail Welcome Email Benchmark Study, which investigated email trends and best practices among the nation's top online retailers. “The welcome...

Major Increase In Voucher Searches

According to Hitwise , one in every 200 visits to an online retail website in the UK now comes from voucher sites like Hot UK Deals or My Voucher Codes. UK Internet searches for discount vouchers (coupons) have increased by 133 percent...

Caspio Widgets Boost Interaction

One of the problems I have with deploying widgets on websites is that they are more often than not a tool which promotes and offers value to the service providing the widget more than the website displaying it on their site. There...

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Article Marketing Still Works – Surprised?

While it might seem a pedestrian road to SEO success to some, article marketing works and by all accounts it works amazingly well. If you’re an expert on the topic of your website the solution should be simple – write more...

PayingPost Opens

New blog advertising service PayingPost officially launches today. I've always been an advocate of consumer generated advertising networks such as these - regardless of how little search engines want you to use them or how often...

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