Posts tagged millennials RSS

Age Matters When it Comes to Online Shopping Behavior

E-commerce merchants may want to spend more time marketing to millennials, as data from Nielsen reveals that this age group (21-34) is the one that is leading the way when it comes to online shopping. In fact, Nielsen’s Global...

Millennials Prefer Snapchat Over Twitter

Snapchat is among the three top social media mobile apps used by millennials according to a new study from comScore. The report reveals that Facebook is the most used social app (75.6%) among the 18-34 year old age group, followed...

INFOGRAPHIC: Millennials Love UGC

A new study is shedding light on the digital habits of millennials, revealing that the generation (defined as those born between 1977 and 1995) spends approximately 18 hours of their day engaged with media, and about five of those...

INFOGRAPHIC: Millennial Social Purchase Sharing

An infographic from social commerce platform ShopSocially reveals that millennial females are more influential than their male counterparts when it comes to social purchase sharing. According to the infographic , purchases shared by...

4 Ways Your Company Can Win Over Millennials

:: By Ilan Nass, Fueled :: Sure, you may or may not be able to relate to a millennial, but that doesn’t mean your company can’t win them over. You’ve got enough determination, gusto and, heck, all around awesomeness...

How Millennials Buy in the Social Wild

If you’re wondering how social media influences Millennials’ purchasing decisions (and who isn’t), you may want to review NetBase and Edison Research’s recently released study on the very topic ( see full report...

What You Don't Know About Millennials

Eighty-six million strong, millennials are an important target this holiday season. Most marketers and retailers, however, don't know how to effectively engage this valuable demographic. For the majority, Campaigner 's recent...

Working on the Web and the Millennial Effect

A new study released by online employment platform Elance examines job seekers born after 1981 and their attitudes and approaches to working on the Web. Elance’s Millennial Contractor Survey revealed that technology and independence...

Millennials (Can Be) a Brand’s Best Friend

Generation Y, aka “Buy”, packs a powerful punch when it comes to a brand’s online reputation. The most prolific users of social media do not take that responsibility lightly, and will just as soon share a recommendation...

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