Posts tagged mobile apps&pageindex=1 RSS

Games is the Top Mobile App Category for Ad Impressions

A new report from Opera Mediaworks is shedding light on the mobile marketing industry, revealing that the top app category for ad impressions is the games category. The Q1 Mobile First Insights report analyzes data from the top 100...

Insights into Customer Feedback on Mobile

A new study is shedding light on how mobile devices have changed the way companies ask for and understand customer feedback. The Feedback and Loyalty on the Mobile Frontier study , from Apptentive and SurveyMonkey, reveals that 98...

Mobile Usage Grew by 58% in 2015

Mobile usage grew by 58 percent in 2015 according to new data from Flurry Analytics. The company’s annual mobile and application usage study sheds insights on mobile app activity and trends from around the world in 2015, analyzing...

3 Areas of Opportunities for E-Commerce Retailers in 2016

As Internet retailers get ready to welcome the New Year it is important for them to reflect on their strategies from 2015 and identify areas of opportunity for 2016. While every retailer may find something different that they want...

6 Mobile App Inspirations for Developers

Consumers can’t get enough of mobile apps, with Flurry Analytics revealing that overall app usage grew by 76 percent in 2014. This is good news for developers who can cash in on the mobile app momentum by monetizing their own...

Don’t Underestimate the Mobile Web

Marketers may be underestimating the importance of the mobile Web according to new research from the Interactive Advertising Bureau (IAB) and its Mobile Marketing Center of Excellence. Although comScore research recently indicated...

Mobile Adoption in 2014

Predictably, 2014 was another big year for mobile. Because of this, Nielsen decided to take a look back at the adoption rates of smartphones and popular mobile apps. The global information and measurement company found that smartphone...

Adobe's New Apps in Focus

Adobe is making it easy for designers to work on projects whenever inspiration strikes, as the company unveiled a variety of updated and new mobile apps at its annual Adobe MAX Conference. The suite of iOS apps offer new design tools...

The Importance of Monitoring the Mobile User Experience

:: By Alon Even, Appsee Mobile Analytics :: You've just launched your app after many hours, nights and weekends spent with your development team. The downloads start trickling in, and then wham! Users are downloading your new Sporting...

Test Push Notifications with New Artisan Update

Artisan mobile is kicking off the summer with a major software update to the company’s Mobile Experience Management (MEM) platform, and new capabilities for mobile app push notifications are among the update’s most notable...

Mobile Users (Really) Love Apps

When it comes to mobile devices, consumers prefer interacting with mobile apps over the mobile Web according to new research from Flurry. The company’s five-year report reveals that the time spent on mobile devices by the average...

5+ Mobile-Personalization Services to Know

Smartphones have become one of the most valuable tools for shoppers. These handheld devices can be used to not only find businesses on the go, but also to make purchases, research products and compare prices while in stores. All of...

Sparq Mobile App Engagement

After spending a lot of time and resources developing a mobile app, many businesses struggle to get consumers to engage with apps following the initial download. But could deep linking be the answer? A company that goes by the name...

Surprise! Mobile Apps Boost Holiday Conversions

Mobile apps are becoming increasingly important in the e-commerce industry, as a new study from Artisan Mobile reveals that 77 percent of consumers intend to make purchases through a native mobile app this holiday season. Surprised...

The Extent to Which Bad Reviews Hurt Mobile Apps

:: By Alex Genadinik, Problemio :: If you have a mobile app, as part of your marketing plan, you must maintain a great app store listing. And, since your app reviews are a very large part of your app store listing, it is absolutely...

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