Posts tagged mobile RSS

Google Enhances Mobile Search Results for Holiday Rush

As consumers kick their shopping activities into high gear, it's vital that merchants take advantage of every opportunity that is presented to them in order to maximize their holiday profits. Google has recently announced that...

"Out of Stock" No Longer an Issue

Retailers may have dozens (or even hundreds or thousands) of links across the Web. The problem, however, is that those links may be promoting or directing Web surfers to landing pages that have out-of-stock products. Two Tap , a universal...

Google Purchases Apple-Only Prototyping App Form

In order to take an app from inception to fruition there are numerous steps that developers must carefully take. One of the many steps is testing and prototyping. RelativeWave , maker of the interactive design and prototyping app Form...

Is Facebook Spreading Itself Too Thin?

After the success of their standalone Messenger app, Facebook decided to give another feature its own app. The social network has recently announced the introduction of a standalone Groups app. When users enter the new app they will...

Google Puts Pressure on Designers for Mobile Friendly Sites

As consumers continue to turn to their mobile devices for search engine queries, it’s important that designers create a site that’s mobile friendly. To help consumers easily figure out which sites are optimized for mobile...

Mobile Search Ads Now Featuring Multiple Locations

Google is helping advertisers put more than one store location in their mobile search ads. This is because the search engine juggernaut unveiled an improvement to its location extensions, which enables multiple location businesses...

Is Your Site Ready to Excel on Mobile?

Mobile is one of the hottest trends in the world right now and in order for companies to maximize their mobile presence they need a site that is optimized for the platform. However, with so many different screen sizes for mobile devices...

Bing Ads to Have Greater Uniformity with Google AdWords

As mobile continues to play a larger part in consumers' every day routine it's important that advertisers are easily able to display their messages on mobile devices. Bing has announced two changes to their ad campaigns that...

Turning Raw Data into Clear, Concise and Actionable Analytics

As consumers gravitate more and more toward their mobile devices, it’s crucial that businesses understand how they are performing on the mobile Web and, if applicable, in their app. AppDynamics , an application intelligence provider...

Learn to Code on Anytime, Anywhere with Code School

As the world becomes more computer focused and advanced technology skills become a higher priority for prospective and current employees, many websites have emerged to offer help and guidance to those looking to enhance their skills...

"If You're Not First, You're Last" in Mobile CTRs

It is a widely known fact that in order to receive the most clicks on search engine results pages (SERPs) merchants need to aim for the first page. However after the latest study by seoClarity it seems as though on mobile devices there...

Advertisers Benefit from Consumers "Living" Online

Digital advertising has come a long way since the banner ad was a standard. While the banner ads are still put into action by some digital advertisers, many have turned to alternative methods to improve their efficiency. The Interactive...

How Phone Numbers Can Lead to Increased Conversions [Infographic]

As technology has advanced and new forms of communication have made their debut, there remains one hold-over that still presents companies with real, measureable value: phone calls. Invoca , a call tracking and analytics provider,...

Google Enables Local Calls from PPC Ads

With 50 percent of searches with local intent leading the user to visit the store, it is imperative that businesses optimize their mobile presence. While the effectiveness of pay-per-click ads still divides search marketers, those...

Disconnect Between Marketers and Consumers Revealed

As the holiday shopping season is about to enter into full swing, it is important that companies understand what their consumers are expecting from them. Kitewheel , a provider of a real-time customer engagement hub for marketing agencies...

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