Posts tagged mobile&pageindex=11 RSS

Microsoft Adcenter Updates for January 2012

Those vested in cost-per-click advertising should know that there are some viable alternatives to Google Adwords. While the search volume isn’t always present, Microsoft this week released several updates to its Adcenter platform...

Mobile Clicks and Mobile Ad Spend in the UK

Ad management platform Marin Software released findings from its Quarterly UK Online Advertising Report. If you’re looking to get the most value out of your ad spend, it is towards mobile and tablet devices you should look. Mobile...

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Consumers Want More from Social, Mobile and Local Commerce

Social media and mobile devices have been a game changer for local businesses due to features that allow consumers to interact with brands, browse products, find nearby deals and more. But as features for these channels grow, consumers...

Digby Does Location-Based Mobile Marketing

Multi-channel mobile engagement and commerce solution Digby announced the launch of its LocalPoint platform at the National Retail Federation show this week. The platform enables brands to create “geo-fences” around their...

Mobile Bandwidth Usage Controlled by the One Percent

Occupy the Mobile Web! Apparently there's more than one "One Percent," even when it comes to mobile bandwidth. It seems that the top one percent of mobile Web users consume half of the world's bandwidth, while the...

Consumer Behavior Driven By Mobile Apps

The debate regarding mobile apps versus Web consumption is getting hotter and hotter - and clearer and clearer. The rate of adoption, according to Mobile analytics firm Flurry, is outpacing both the PC revolution of the 80's and...

Trumpia Expands Mobile Text Affiliate Program

Mobile is changing the business landscape in many ways and there remains a lot of opportunity for those looking to get a piece of the action. Case in point, marketing and messaging provider Trumpia (which offers SMS, email, voice broadcast...

Mobile Advertising Predictions for 2012

Does your marketing plan for 2012 involve mobile advertising ? If not, perhaps it should. As the New Year begins, resolutions and predictions are out in full-force, and many observers are expecting the biggest year yet for mobile advertising...

Search 2012: The Mobile Effect

The mobile Web is changing the way people search the Internet. If the past year has taught anything to Web workers, it is that mobile will be a driving force for users to access our websites. Users will continue to access the Web on...

Best of 2011 - Mobile Web Devices

The year 2011 was a pivotal one the Web, particularly as it relates the way people go about connecting to their favorite sites. The advent of fast-emerging and rapidly growing technologies in the mobile sector has led to many users...

In-Store Mobile Apps Coming to a Retailer Near You

Mobile isn’t going away any time soon, which poses a lot of questions for retailers looking to optimize their brand's mobile experience for consumers. While options such as geo-location apps or mobile compatible websites...

Standard Mobile Ad Sizes from the MMA

The Mobile Marketing Association (MMA) has released mobile ad unit guidelines which address the buying, selling, and creation of mobile ads for smartphones, feature phones and tablets. The MMA analyzed over 150 billion mobile ad impressions...

webOS Now Open Source – ENYO Coming

Hewlett Packard announced last week that webOS was going open source. The mobile operating system was initially developed by Palm and introduced in January 2009. Developers have been attracted to the platform because it uses standard...

Exact Match Mobile ID for Local Businesses

With the staggering growth rate and popularity of mobile, it is about time your website is optimized for mobile browsing if it hasn’t been already. Local businesses can now create a mobile-optimized version of their existing...

Mobile Shopping Patterns of the Holiday Season

Hopefully your site is already optimized for mobile, because it has proven to be a popular avenue for consumer shopping – especially during this holiday season. According to a study from Internet platform and services company...

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