Posts tagged mobile&pageindex=14 RSS

Google Sites Receive Automated Mobile Rendering

The mobile web is not just changing how people consume content but how businesses create and format that content. As it becomes increasingly important to provide the best possible mobile experience (whether through mobile apps, mobile...

Locally Targeted Mobile Ad Spends Blowing Up

The new five-year outlook for U.S. mobile local advertising from BIA/Kelsey is, in a word, optimistic. According to the research firm, total U.S. mobile ad spending will grow from $790 million in 2010 to $4 billion in 2015. During...

Product Extensions and Product Local Ads - Mobile

Google is now supporting two important ad formats for mobile devices in Product Extension Ads and Product Local Ads. Product Extension Ads, which enable advertisers to display product images and product details, will now show within...

It's Time to Redefine "Mobile"

These days you can't read a story about business, e-commerce or the economy without coming across something about "mobile." And if you take every report, statistic or survey as fact you might just be convinced that desktop...

Buy.com’s Mobile Redesign Worth the Wait?

The increased momentum behind mobile commerce has made redesigning e-commerce websites for mobile devices a necessity for online retailers, but the process can still include a few kinks. Buy.com recently introduced a new mobile commerce...

Mobile Search Queries Spike on Weekends

This week Google and Digitas announced a collaborative effort to better measure mobile marketing by combining "original Google and Digitas search and marketing data to forecast trends, inform investment strategies, and drive the...

Jumptap Makes a Power Move in Mobile Advertising

Jumptap, one of the biggest providers of mobile advertising, has secured $25 million in anohter round of investment funding led by Redpoint Ventures. It's yet another signal of the era of mobile, fully underway. "Jumptap is...

Retailers, Mobile and Social

According to Shop.org's "State Of Retailing Online 2011: Marketing, Social, and Mobile” report, conducted by Forrester Research Inc., 91 percent of retailers currently have a mobile strategy in place or in development...

Mobile Paid Search Impressions Skyrocket

A new study by Performics (paid search marketing specialists) shows that mobile paid search impressions accounted for 10.2% of all paid search impressions (desktop and mobile) for Performics' client base in Q1 2011. It's the...

eCC Mobile for Magento from Webgility

Can you manage your online storefront from your mobile device? Webgility (a provider of eCommerce and QuickBooks integration software) is making that task possible with eCC Mobile , an iphone application that enables merchants to manage...

Google Mobile Search Insights

The New York Times has published a very interesting glimpse into the mobile world according to Google. And with a little reading between the lines, we can see some mobile strategies that might pay off immediately and in the long-term...

M-commerce Set for Lift-off

A few separate stories this week point directly to mobile commerce, and show that many businesses are preparing for the next big e-commerce trend. To start, a report by Arc Worldwide titled, "Marketing to the Mobile Shopper,"...

iAd Gallery Shows Advertisers the Way

If your business is considering running mobile ad campaigns (or already running them) have a look at a new app from Apple, iAd Gallery . Here, advertisers can browse through the latest mobile ads from some of the top advertisers and...

Mobile Search Insights - 49% Make Mobile Purchases

Performance marketing agency Performics last week released results from its 2011 Mobile Search Insights study. The study revealed that of people using the mobile Web at least weekly, more than half (57 percent) use the mobile Web more...

Miva Merchant Goes Mobile

According to a recent Pew Research study, approximately 42 percent of people in the United States are smart phone owners. Of these, eleven percent routinely make purchases from their phones. This number is expected to increase in the...

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