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A report from Juniper Research has found that growing consumer adoption of mobile Internet services and heightened brand engagement with mobile services will be reflected in a sharp increase in expenditure on mobile Internet advertising...
According to a study by the Pew Internet & American Life Project, African American and English-speaking Hispanics are consuming the Web on their mobile devices at a rapid pace. The study examined the period between 2007-2009 and...
The Interactive Advertising Bureau (IAB) has released a valuable primer for marketers and agencies looking to buy mobile advertising . The guide includes an overview of the U.S. mobile advertising market including its audience breakdown...
Popular mobile browsing software provider Opera released their State of the Mobile Web report , and it shows that mobile is, unsurprisingly, on the rise. Users of the Opera Mini mobile browsers increased 136 percent from a year ago...
comScore reports the number of people who sought local information on a mobile device grew 51 percent from March 2008 to March 2009. The mobile browser is the leading access method for seeking local information, with 20.7 million users...
Users of the DirectTrack affiliate management software platform will now be able to provide their affiliates with real-time mobile-browser access to performance data and campaign communications. Detailed sub-id stats (down to the impression...
Just a month after launch, AdWhirl announced today that they are serving over 200 million monthly advertisements worldwide on iPhone and iPod Touch applications in the Apple App Store ( and five of the top 50 applications in the App...
A survey of more than 50,000 European and US mobile users conducted by The Nielsen Company on behalf of Tellabs indicates that the mobile boom might finally be upon us. Of those surveyed, 71 percent anticipate they will use the mobile...
Advertising to those on mobile devices just got a little cheaper - if you're an AdMob client. The mobile advertising vendor lowered its minimum bid prices for geographically targeted ads and advertisements appearing on carriers...
Cross-platform mobile application analytics provider Flurry is making available its free service to all iPhone, Android, Blackberry and Java ME developers. Flurry's technology allows developers to gather live consumer usage data...
Mobile money transfer and contactless NFC (Near Field Communications) will together account for 50% of the overall mobile payment market globally by 2013, (based on the gross transaction values), according to Juniper Research's...
Welcome to October 10th, 2008! Below are a few press release that caught our attention this morning that you might find interesting. We'll be covering some of these releases throughout the day. If you have a news announcement you...
Billing Revolution announced last week that it will begin offering a "single-click" billing and payment service in an effort to streamline mobile purchases. Do you believe in the power of mobile ecommerce? You might be the...
SMS search company NearU Search has launched a demo for "Qpons", a web-based application designed to enable small local businesses to implement mobile marketing campaigns. While opinions vary on the opportunity for content...
There's no denying that text messaging has become a mainstream form of communication in the United States. A recent DMA report shows that out of 800 U.S. mobile phone users surveyed, 70 percent responded to a marketing text message...
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