Posts tagged mobile&pageindex=2 RSS

Satisfy Consumers' Appetite for Video

Video is one of the most beloved forms of media on the Internet with Cisco predicting 74 percent of all Internet traffic in 2017 will be from video. What's more, the ever-popular form of media has flexed its muscles in the digital...

Are You Connecting with Millennial Moms?

Millennial moms are expected to spend $200 billion annually by 2017 and $10 trillion within their lifetimes ( according to a 2014 report from Exponential Advertising Intelligence) . With such massive buying power, it’s essential...

Is Google Showing Cracks in its Search Armour?

As marketers look to start the new year off on the right foot they must understand how consumers are viewing their ads. IgnitionOne , a provider of digital marketing solutions, has released their latest report which details digital...

Can Mobile Game Developers Monetize their Apps?

As consumers continue to devour mobile apps, developers will need accurate information on their acquisition and retention efforts in order to stay as competitive as possible in the crowded marketplace. AppsFlyer , a mobile advertising...

Increase Your Productivity with Simplified Communication

Quick and effective communication is one of the most important features of any business model. Interactive Intelligence Group , a provider of software and services for communications, collaboration and customer engagement, has released...

Visual Content for the Mobile Experience

Visual marketing and commerce platform Olapic (which helps retailers collect, curate and show off their customers' photos) recently announced a partnership with mobile commerce platform Branding Brand. The partnership will enable...

How Valuable is Facebook's Audience Network?

As social media continues to play a larger part in consumers' lives, businesses are looking to take advantage of the media channel. In order for businesses to get the most out of their social media efforts, however, they must understand...

Twitter Unveils New Targeting Feature

Twitter has introduced a new way for advertisers to target consumers with the launch of a feature called “tailored audiences from mobile apps.” This new targeting feature enables advertisers to create audience segments...

Microsoft Acquires Popular Mobile Email App

Mobile and email are two of the most important channels to businesses today. With consumers spending more time than ever on their mobile devices as well as businesses sending more emails than ever , mobile email apps have become a...

Google Enhances Mobile Search Results for Holiday Rush

As consumers kick their shopping activities into high gear, it's vital that merchants take advantage of every opportunity that is presented to them in order to maximize their holiday profits. Google has recently announced that...

"Out of Stock" No Longer an Issue

Retailers may have dozens (or even hundreds or thousands) of links across the Web. The problem, however, is that those links may be promoting or directing Web surfers to landing pages that have out-of-stock products. Two Tap , a universal...

Google Purchases Apple-Only Prototyping App Form

In order to take an app from inception to fruition there are numerous steps that developers must carefully take. One of the many steps is testing and prototyping. RelativeWave , maker of the interactive design and prototyping app Form...

Is Facebook Spreading Itself Too Thin?

After the success of their standalone Messenger app, Facebook decided to give another feature its own app. The social network has recently announced the introduction of a standalone Groups app. When users enter the new app they will...

Google Puts Pressure on Designers for Mobile Friendly Sites

As consumers continue to turn to their mobile devices for search engine queries, it’s important that designers create a site that’s mobile friendly. To help consumers easily figure out which sites are optimized for mobile...

Mobile Search Ads Now Featuring Multiple Locations

Google is helping advertisers put more than one store location in their mobile search ads. This is because the search engine juggernaut unveiled an improvement to its location extensions, which enables multiple location businesses...

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