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Occupy the Mobile Web! Apparently there's more than one "One Percent," even when it comes to mobile bandwidth. It seems that the top one percent of mobile Web users consume half of the world's bandwidth, while the...
The debate regarding mobile apps versus Web consumption is getting hotter and hotter - and clearer and clearer. The rate of adoption, according to Mobile analytics firm Flurry, is outpacing both the PC revolution of the 80's and...
Mobile is changing the business landscape in many ways and there remains a lot of opportunity for those looking to get a piece of the action. Case in point, marketing and messaging provider Trumpia (which offers SMS, email, voice broadcast...
Does your marketing plan for 2012 involve mobile advertising ? If not, perhaps it should. As the New Year begins, resolutions and predictions are out in full-force, and many observers are expecting the biggest year yet for mobile advertising...
The mobile Web is changing the way people search the Internet. If the past year has taught anything to Web workers, it is that mobile will be a driving force for users to access our websites. Users will continue to access the Web on...
The year 2011 was a pivotal one the Web, particularly as it relates the way people go about connecting to their favorite sites. The advent of fast-emerging and rapidly growing technologies in the mobile sector has led to many users...
Mobile isn’t going away any time soon, which poses a lot of questions for retailers looking to optimize their brand's mobile experience for consumers. While options such as geo-location apps or mobile compatible websites...
The Mobile Marketing Association (MMA) has released mobile ad unit guidelines which address the buying, selling, and creation of mobile ads for smartphones, feature phones and tablets. The MMA analyzed over 150 billion mobile ad impressions...
Hewlett Packard announced last week that webOS was going open source. The mobile operating system was initially developed by Palm and introduced in January 2009. Developers have been attracted to the platform because it uses standard...
With the staggering growth rate and popularity of mobile, it is about time your website is optimized for mobile browsing if it hasn’t been already. Local businesses can now create a mobile-optimized version of their existing...
Hopefully your site is already optimized for mobile, because it has proven to be a popular avenue for consumer shopping – especially during this holiday season. According to a study from Internet platform and services company...
The mobile channel clearly provides great opportunities for merchants, but a poor-performing mobile commerce site might turn consumers away from a brand altogether. A recent study from Internet platform and services company Limelight...
When the iPad was originally announced, the critics were harsh, and most people didn't seem to see the purpose of yet another handheld device that didn't have the same computing power as a laptop, nor the portability (or ability...
It was a valiant fight, but the outcome was inevitable. Sometimes, you just have to put the gloves down and admit defeat. This week, Adobe officially announced that it was going to cease the development of Flash for mobile browsers...
Web marketers are still trying to discover the most effective methods for m obile advertising . Now, there is evidence suggesting that the future of mobile marketing may lie in rich media ad units. Jumptap recently released the data...
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